Globetrotters Go Back To The Basics To Build Brand, While The Obama/Sports Connection Continues To Gain Steam…
One of the hallmark brands in sports and entertainment that had lost its way in the internet crazy, flash and dash 24/7 world was the Harlem Globetrotters. Like the circus, the rodeo and many of the other circuits (even professional indoor tennis) that traveled on a tour to cities across America and around the world, …