Sports Marketing and Public Relations — Sports Management Marketing — Sports Event Marketing

Can Jimmie Johnson and NASCAR win New York?

November 26, 2009 by Joe Favorito · Leave a Comment 

Jimmie Johnson was in one of the few races this week that he has yet to win. The race to make his brand, and in a larger part the brand of NASCAR, relevant to the casual sports fan and the discretionary spender in the world’s largest marketplace, the New York tri-state area.

This is a preview of Can Jimmie Johnson and NASCAR win New York?. Read the full post (871 words, estimated 3:29 mins reading time)
Tagged: , , , , , ,

Sports Marketing and Public Relations — Sports Management Marketing — Sports Event Marketing
571dffss