JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
The Brentford Football Club has been around since 1889 and now plays in League One. Most of their history they have labored for their loyal supporters in the second or third division. They play on a pitch scheduled for renovation after years of struggling. However given the economy, Brentford recently announced a plan for one …
Atlantis The New Maui? The fall has brought college basketball to foreign military bases, to campus streets and to some degree of success back to aircraft carriers. However one of the better branding and business opportunities is in a hotel ballroom in the Bahamas, where the Atlantis Hotel and Casino is trying to make their …
There was a time not too long ago where some in the sports and entertainment industry thought the sun had set on NBC Sports as a property. No NFL, Olympics in question, not a lot of forward movement, Comcast rumors of a takeover and on and on. Looking at NBC Sports as a property today …
This past Thursday may have been one of the busiest sports days of the year in New York. The Mets hosted the Miami Marlins and their ex-star Jose Reyes, the Rangers and Devils played Game 7’s against the Ottawa Senators and Florida Panthers, respectively, the Knicks were closing out the regular season and looking to …
On Tuesday at Yankee Stadium several hundred professionals, many in community relations from teams from around the world, gathered for the Beyond Sport United “Sports Teams For Social Change” conference. While cynical may say that the event was a chance to have professional sport gather to network and then go back about their business of …
Saturday around 250 bloggers, media types, interested parties and sports enthusiasts gathered at the world headquarters of Bloomberg in New York for Blogs With Balls 4. The event was a day long (as well as a preparty the night before and an afterparty last night) Petri dish for where media is, and isn’t today. Along …
Sometimes in the midst of a very crowded spring sports season, those properties that are always there and have done so much, like baseball and NASCAR, tend to get taken for granted. The excitement over the Indy 500 Centennial, the annual extravaganza of the NCAA Lacrosse Championships, even the rise of a very compelling MLS …