Welcome to JoeFavorito.com

Sports publicity, marketing & brand building in a new age.

Past Posts

From Cape Verde to China to Manhattan, Lessons In Relevance Continue…

Monday night there he was, a career athlete on the fringe of sports sitting front and center on a stage in Manhattan talking to an audience that included the CEO of Lenovo amongst other dignitaries and business …

Guest Post: A Gen Z Look at Fanatics Fest…

We get a look at Fanatics Fest from the Perspective from our summer intern Gen Z Intern – Harrison Rosner Fanatics Fest was one of the most hyped up events of the summer. In the heat of the World Cup Final, NBA Free …

Guest Post: A Gen Z Look at MLB All-Star Week

Below is the latest piece in a series from our summer intern Harrison Rosner, who spent time in and around the Philly All-Star week events. For the people. For the Brotherly Love. That was MLB’s slogan for this …

The CUSP Show (Podcast)

The CUSP Show is a podcast produced by the Columbia University Sports Management program’s faculty. The show is hosted by faculty members Joe Favorito and Tom Richardson, who interview thought leaders from the sports industry on a variety of topics. You can listen to The CUSP Show on Spotify, Podbean, and SoundCloud.

Producers

The show is produced by the Columbia University Sports Management program’s staff.

How To Get On The Show

If you are interested in appearing on the CUSP Show please email me at joefavorito1@yahoo.com

How To Listen to the show.

You can find us on all the major platforms including Apple, Spotify, Podean, SoundCloud and at the Columbia website.

Joe Favorito

communications/marketing Expert

Joe has over 35 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. He is a producer of award winning and cutting edge programs designed to increase ROI and minimize cost.

About Me