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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Yesterday in the middle of an oppressively hot and humid Orlando Wednesday I drove from the airport not to my hotel for a quick cold brew but to Inter&Co Stadium to watch a World Cup tune up between England and Costa Rica. Before I left the airport and was waiting for my car at Enterprise, …
In the very fluid job market we are in, we constantly hear from people looking to transition, or forced to transition, or just wondering if there can be something better for their career. I always take the calls, the emails, the text the notes because I have been there more than a few times, and have …
It’s not over yet, but it’s getting close, this first title in New York for one of the four major men’s sports teams since the Giants beat the Patriots in 2012, the longest drought in the history of The Apple. No disrespect to the Liberty and Gotham FC and NYCFC, who have won titles in …
Tonight’s guest post is from our summer intern from Elon University Wynne Kenna, who spent time this week at the Hashtag Sports Conference at The Paley Center in New York. Throughout the different panels presented at the Hashtag Sports conference this past week, I noticed a common theme. The sports industry is starting to expand …
On Saturday I was texting with my friend Corey Leff and he mentioned he was going to the Mets game Sunday so his daughter Madison could join other kids postgame and run the bases. I half jokingly commented, why would it be silly to have an opportunity for adults to run the bases…or shoot free …
It’s that time of year where the requests for help with jobs, internships, college choices come from parents and recent grads in droves. There aren’t more or less than previous years, but they seem to be a little different. Often requests came from people looking to enter the sports or media field, now they are …
I have always believed that the fan experience to teams or leagues is about listening and adapting and learning about the individual, or the group, and what draws them to loyalty. Sometimes it’s literally hereditary, sometimes, its location based, sometimes its star power, sometimes its hard luck, sometimes it can be something as simple as …
While in Sicily I got a message from my brother Chris, who is in the process of cleaning out his home office and has, shall we say, a lot of stuff, most of which is very special but there are also a lot of cards that may not have value…how many Denny Walling’s does one …
My friend and colleague Will Leitch does an amazing free newsletter every week (sign up for it here). However even more than the ramblings of a dad and citizen of the world, he makes an offer…send me a letter or a note, in the mail, handwritten, stamp and everything. He has been doing it on and …
PBR’s World Finals, which concluded in Fort Worth on Sunday by crowning 20-year-old phenom John Crimber the sport’s 33rd annual champion, felt less like a traditional championship event and more like a case study in where modern sports business is heading. Founded in 1993 when 20 bull riding cowboys broke away from the rodeo to …
