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Sports publicity, marketing & brand building in a new age.
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Below you will find my most recent blog posts. To stay updated on my most recent content please subscribe to my Newsletter or follow me on my social media channels.
Recent Posts
Past Posts
PWHL Finds The Balance In Storytelling…By Taking Some Of It On Themselves…
There is a story I heard this year during the US Open. A media colleague of mine looked at the expanses of empty seats in the massive Bud Collins Media Center and harkened back to when it was opened way back at the end of …
Olympics, NGB’s and the Legal Challenges in sport coming…three good mid-November listens.
Hope this middle of November is treating you well. Some solid listens on Olympic glory, leadership tips running big organizations, and a solid update on the legal ramifications of everything from NIL to foreign investment …
“Movember” Evolves With The Times, Looks to NIL And Other Areas..
For all the talk about NIL and the money flowing into pockets, the reality is for most athletes the dollar is smaller, and sometimes goes towards causes they support. Case in point is MOVEMBER, and the global …
The CUSP Show (Podcast)
The CUSP Show is a podcast produced by the Columbia University Sports Management program’s faculty. The show is hosted by faculty members Joe Favorito and Tom Richardson, who interview thought leaders from the sports industry on a variety of topics. You can listen to The CUSP Show on Spotify, Podbean, and SoundCloud.
Producers
The show is produced by the Columbia University Sports Management program’s staff.
How To Get On The Show
If you are interested in appearing on the CUSP Show please email me at joefavorito1@yahoo.com
How To Listen to the show.
You can find us on all the major platforms including Apple, Spotify, Podean, SoundCloud and at the Columbia website.
Joe Favorito
communications/marketing Expert
Joe has over 35 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. He is a producer of award winning and cutting edge programs designed to increase ROI and minimize cost.
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