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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Minor League Baseball

College Baseball Opens…And Remains Untapped For Brands…

February 20, 2012 by eastwin5

While the beginning of March brings together thoughts of both college hoops and spring training, baseball in another prime area of interest officially got started this past weekend as well. College baseball quietly began its official season of spring play, with amazing weather continuing in the Northeast and with little fanfare on the sports schedule. …

Read moreCollege Baseball Opens…And Remains Untapped For Brands…

Giving Popcorn It’s Due

January 20, 2012 by eastwin5

Thursday was National Popcorn Day across America, with many of the major brands in comfort snacks staging promotions, from education programs in the media for the health of the snack to giveaways by brands like Popcorn, Indiana on the streets of new York and Los Angeles. Movie chains ran online couponing for discounts for those …

Read moreGiving Popcorn It’s Due

Five Little Items That Are Big In Their Own Way…

January 14, 2012 by eastwin5

As we hit the middle of January, a look at some good ideas, little things, smart moves that have popped up and are noteworthy. Individually they may not seem to be huge deals but in a business that is very large in stature but small in community, it’s the little touches that go a long …

Read moreFive Little Items That Are Big In Their Own Way…

The Sun Never Sets On The Business of Baseball

November 1, 2011 by eastwin5

Last Friday night the Cards and Rangers completed one of the best post-seasons in baseball history with their historic seven game series, St. Louis’ 11th title. In years past, that would have sent baseball off into a lull before Hot Stove talk helped roust fans who have gone on to other topics for a month …

Read moreThe Sun Never Sets On The Business of Baseball

Dodgers Go Social To Try And Make Some Chicken Salad…

September 2, 2011 by eastwin5

It has been a landmark year for the storied brand of the Los Angeles Dodgers, but not the way fans and officials probably hoped. The McCourt divorce trial, a vicious assault of a fan in the parking lot, financial troubles, dwindling attendance and a team that underperformed on the field have led to a tough …

Read moreDodgers Go Social To Try And Make Some Chicken Salad…

The Value of a Bronx Education….

August 24, 2011 by eastwin5

Ok I’m a bit biased, as I both graduated from and worked at my alma mater, Fordham University in The Bronx, New York. However a piece by the New York Post’s Justin Terranova last week pointed out how Fordham continues to churn out some of the most impactful voices in Fordham today, especially in the …

Read moreThe Value of a Bronx Education….

A “Little” Social Media Mix In Williamsport?

August 12, 2011 by eastwin5

We are all aware of the explosion, good and bad, of youth sports in America. Every family is scheduled, and too many families it seems are tied to this manic obsession with athletic success. One of, if not the biggest, youth sports event is just on the horizon, the Little League World Series. Little League …

Read moreA “Little” Social Media Mix In Williamsport?

A Giant Help With Space…

August 10, 2011 by eastwin5

The stadiums and arenas of today, from the newest minor league parks to those at the highest level, now are outfitted with all the trimmings to best maximize in game experience and, hopefully revenue. The suite business has probably suffered from the economy more than any other silo in sport, with more creative approaches going …

Read moreA Giant Help With Space…

USA Baseball Cleans The Closets, Grows Their Following…

July 28, 2011 by eastwin5

Sometimes a little clutter is the spark for innovation, and the folks at USA Baseball, the national governing body for the National Pastime, seem to have come up with new incentive for those late on their spring cleaning. USAB remains an undervalued resource for many in the lexicon of baseball, many times placed between the …

Read moreUSA Baseball Cleans The Closets, Grows Their Following…

How To Use The Quietest Day In Sports…

July 15, 2011 by eastwin5

An NBA lockout (no summer league), an NFL lockout (no workouts), no Olympic prep and no baseball made the quietest day on the North American sports calender…the day after the MLB All-Star game, even quieter than usual this year. What did that mean? A chance for other second tier sports…other events, to own a day …

Read moreHow To Use The Quietest Day In Sports…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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