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interleague play

BP Looks To Baseball As A Roadmap To Recovery

June 23, 2011 by eastwin5

It has been a long road back for BP, trying to restore consumer confidence in the brand after the disaster in the Gulf of Mexico. Partners abandoned them, consumers rebelled, government officials encouraged boycotts, and change came. However slowly and steadily the company has rebuilt consumer confidence, and although it may never have a day …

Read moreBP Looks To Baseball As A Roadmap To Recovery

Finding A Branding Rainbow In A Rainout…

May 18, 2011 by eastwin5

Much has been made of the bad weather that has wreaked havoc on the MLB schedule through the first six weeks of the season, and what can or can’t be done to adjust the schedule to make a difference in the future. While some wring their hands, others may see opportunity. For example the Tuesday …

Read moreFinding A Branding Rainbow In A Rainout…

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JOE FAVORITO
joefavorito1@yahoo.com

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