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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Miguel Cabrera

So The Tiger Said To The Horse…and Other Ways Detroit Builds Its Brand…

June 9, 2014 by eastwin5

The best of organizations are the ones that are proactive even on their brightest of days with storytelling and finding niche’s to get exposure. The communications heads don’t get caught up in the moment, they manage up and make sure that even the small outlets get the due they deserve. Sometimes packed press boxes don’t …

Read moreSo The Tiger Said To The Horse…and Other Ways Detroit Builds Its Brand…

Tigers Help Cabrera Be An All-Star Off The Field As Well…

June 22, 2013 by eastwin5

Last year at this time he was the best story in baseball many know about, but few really knew of. Quiet and contained, with nervousness about communicating with the media in English and guardedness for past minor off the field issues, Miguel Cabrera was a crossover brand basking in the shadows. However as the year …

Read moreTigers Help Cabrera Be An All-Star Off The Field As Well…

Did We Swing And Miss On Miguel Cabrera?

October 5, 2012 by eastwin5

An undefeated NFL season.  A perfect college football season. A tennis Grand Slam. Tiger. Michael. The Miracle On Ice. Even horse racing’s Triple Crown. All have been accomplished and celebrated time and again in American sport SINCE Carl  Yastrzemski ‘s1967 season for the Boston Red Sox, the last time, until Wednesday night, that any player …

Read moreDid We Swing And Miss On Miguel Cabrera?

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JOE FAVORITO
joefavorito1@yahoo.com

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