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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
The following also appeared in The Daily Payoff This weekend millions will take to the road to celebrate everything from graduations to communions and confirmations to Mother’s Day, but on Saturday racing and gambling enthusiasts and sports business people will also travel to Monmouth Park for the opening of the 70th season at the …
Joe Gigas has faced a mountain of challenges over the past year as Race Director for the official New Jersey Marathon. Super Storm Sandy, the loss of his house, diversions on the course, roads ripped up, town budget cut backs, but through it all, this May the race was to be one of hope and …
This weekend the ING New York City Marathon was thrown into a very large quandry because of the devastation created by Hurricane Sandy. Although the race course isn’t affected specifically, those pulled from tasks in the relief efforts could be taxed as millions turn out to support those running. The city services that normally support …
