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Serena Williams

How a Brand “Chases” Social Engagement At The US Open…

September 8, 2015 by eastwin5

The social space can be a tricky place to do business if you are a massive brand like Chase. What platforms do you use and what exactly are you trying to convey? Can you use events to leverage your brand message effectively, and how many of you current or potential consumers actually want to engage …

Read moreHow a Brand “Chases” Social Engagement At The US Open…

One More Time…An “Open” Remembrance of 9/11

September 10, 2012 by eastwin5

Once in a while we stray from topic…below is a recollection and some thoughts of the fall of 2001, when I was at the USTA and then the Knicks…I updated this from last year and felt it apropos as the sequence of days this year are the same as that sequence 11 years ago, with …

Read moreOne More Time…An “Open” Remembrance of 9/11

The Amazing Viral Power of The UFC

April 28, 2012 by eastwin5

This past Thursday may have been one of the busiest sports days of the year in New York. The Mets hosted the Miami Marlins and their ex-star Jose Reyes, the Rangers and Devils played Game 7’s against the Ottawa Senators and Florida Panthers, respectively, the Knicks were closing out the regular season and looking to …

Read moreThe Amazing Viral Power of The UFC
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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