Northern California Brands Take Leadership Positions That Mirror The Area’s Tech Innovators…
November 14, 2009 by Joe Favorito · Leave a Comment
While most of the world views the Silicon Valley for its high tech innovation and nearby Sonoma for its wines, there is no doubt that a great deal of sports branding and innovation is continuing to flourish in the region as well. While it is true the Oakland A’s remain challenged for a new stadium (although GM Billy Beane’s Moneyball approach to the business of baseball was certainly innovative) and the Oakland Raiders remain a struggling piece for the NFL, the areas other franchises, both big and small, are certainly viewed as leaders in many areas.
Joe has over 22 years of strategic communications/marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. 
