JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
We love following disruptive innovative businesses in sport, especially ones that rise from a passion or an idea into a movement. One of those is Hoops Nation, a Gen Z geared platform that was created about basketball for the digital first fan. Buster Scher is the founder of Hoops Nation, which has over 550,000 followers …
It is a tradition that has been quietly happening for years, but thanks to some opportunistic marketing folks is steadily turning into a hot stove event that could actually transcend baseball and into other sports. It is “Truck Day,” the day when MLB clubs in cold weather cities literally load up their 18 wheelers with …
Spending four productive Pre Super Bowl days logging lots of Fitbit steps from the Mall of America to Nicolette Mall and all spots in between produced some great experiences, meetings and observations. Here ya go… The Value of Radio Row: A few years ago the death of radio, or the spoken word, as a viable …