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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
There is nothing like, as they say in Hamilton, “Being in the room where it happened,” and for a good part of the Chicago Bulls run, Tom Smithburg was in the lockerrooms, hallways, and offices as manager of media services for the team. If you wanted to talk to Michael Jordan, Dennis Rodman or Phil …
I decided to reach out to a wide swath of communications folks over the weekend and asked them questions on best practices, lessons learned and challenges. Will post them as they come this week…starting off with three wise men… Kirk Reynolds, Ray Ridder of the Warriors and Josh Rawitch of the Diamondbacks. Interested form having …
The week started with such profound and beautiful tributes to Anthony Causi, a talented and magnanimous person, let alone photographer, who I knew casually but not as well as many others in our New York sports community, whose life was captured by Mike Vaccaro in one of so many tributes this week. On Friday we …
We are all resigned to when we do come out of the current situation, the business of sports will not be what it was before March 12 for some time. We have seen the images that foreshadow what we will see in North America being played on the diamonds of South Korea and Taiwan, and …
Into the cauldron of uncertainty in sports Friday fell the PLL, which postponed the start of it season, and the XFL, which to the surprise of almost all of its staff went from a cancelled season to a cancelled business, as almost all employees were released following a conference call late in the morning, as …
One of the best things about the consulting world is the ability to listen and learn from people with varied points of view and interests from around the world. It gives you a different perspective, and especially since we cross paths with so many young people, it can on occasion give a little glimpse into …
What does a Canadian Chicken chain and Verizon have in common? A unique way to play a social responsibility card in a time of crisis and need. While brands look to deliver the essential messages…we are here for you, we support each other…at least these two found a unique way to keep people informed, and deliver …
This should have been a landmark weekend for all those around the various ventures Vince McMahon oversees; the XFL, now with warmer weather coming, new faces established, media partners engaged and innovation in game presentation rising, would continue to see an uptick as March Madness came to an end, while thousands would have filled Raymond …
Because of some of the side hustles…although usually side hustles bring you money (not in this case for the most part)…I get more than my share of inbound emails. Many are requests from students or parents, some are for items for our newsletter, some are just blind random solicitations for some kind of vague assistance …
As we wade through the unchartered waters of business life on hiatus it’s always good to draw from best practices past, especially ones that can help lead you forward. An example as in my basement file cabinet, here I keep the notebooks and legal pads that have spanned the better part of 30 years …