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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Boston Globe

Sister Jean and the Surprise Scribe…The Learnings of 48 Hours In Chicago…

June 20, 2024 by Joe Favorito

“What do you think of the transfer portal?” It wasn’t the first question I was expecting from almost 105-year-old Sister Jean Delores Schmidt as I sat in her office at Loyola University on a warm Tuesday morning in Chicago, but then again sometimes when you just show up, you have to expect what isn’t on …

Read moreSister Jean and the Surprise Scribe…The Learnings of 48 Hours In Chicago…

January Lessons; Brady, Rafa, Kobe, O’Ree, King Henrik…The Lessons Of Finding Joy In the Journey…

January 30, 2022 by Joe Favorito

It has been an interesting and insightful first month of the year, capped off for me by a word…and a theme…that continues to pop up in a glass hall full start to 2022. Joy. I thought about joy many times this month, when I read Jon Wertheim’s great piece in Sports Illustrated on Tom Brady. …

Read moreJanuary Lessons; Brady, Rafa, Kobe, O’Ree, King Henrik…The Lessons Of Finding Joy In the Journey…

Three Simple Questions Asked On Engaging Can Save Lots of Time And Effort…

October 23, 2021 by Joe Favorito

There have been scores of stories, texts and social media discord in the past few weeks on issues big and small, the latest being the controversy surround Enes Kanter’s “Free Tibet” shoes, which came on the two year anniversary of current Sixers GM Darryl Morrey’s comments on human rights violations in China. He texted and …

Read moreThree Simple Questions Asked On Engaging Can Save Lots of Time And Effort…

Great Content, Committed Creators: Religion of Sport, Boston Globe and “Thanks Tom”…

August 17, 2020 by Joe Favorito

I subscribe to Religion of Sports, but sometimes I have trouble figuring out what it is supposed to be. There is a newsletter which has promoted original content and at one time linked to other current and classic versions of storytelling. There was the self-produced Tom vs. Time short docuseries the company did for Facebook …

Read moreGreat Content, Committed Creators: Religion of Sport, Boston Globe and “Thanks Tom”…

Worthy Of Note: Weekly Notes Columns Welcomed…

May 3, 2020 by Joe Favorito

A short note to take note of on a Sunday. We get lots of newsletters and digests daily from virtually every industry. We also do our own collection as a newsletter of topics on a wide number of reads every Sunday, so the world doesn’t really need any more newsletters right now. Now notes columns, …

Read moreWorthy Of Note: Weekly Notes Columns Welcomed…

Relationships, Listening and The Value of Showing Up: How Little Digital Sports Desk Scooped The College Sports World

June 24, 2019 by Joe Favorito

? @D1ticker Sub-story: 10 years from now we’ll still be remarking how @DigSportsDesk beat a laundry list of high-profile media outlets to break the UConn-Big East news. 12:37 PM – 22 Jun 2019 We always love stories of hustle, especially when it involves colleagues, and Terry Lyons falls into those categories. For several years Terry, …

Read moreRelationships, Listening and The Value of Showing Up: How Little Digital Sports Desk Scooped The College Sports World

Newsletters Are The New Newspapers…Kinda

March 27, 2019 by Joe Favorito

“In the future, everyone will have a podcast and an email newsletter for 15 minutes.” That little tweet from my longtime friend and colleague Jim Maiella really summed up the rush to storytell and create authoritative share of voice these days, albeit into a crowded marketplace and sometimes, without fully know who, why and where …

Read moreNewsletters Are The New Newspapers…Kinda

Sadly, College Baseball Opening Day Remains An Afterthought For Engagement…

March 3, 2019 by Joe Favorito

The interest and engagement around the start of baseball spring training remains so strong, and there is really no sport whose rituals of the preseason bring together so many time and again. As most pro sports look to shrink the preseason, nary a complaint goes on about baseball. Yet another event tied to the diamond …

Read moreSadly, College Baseball Opening Day Remains An Afterthought For Engagement…

Athlete As Brand: D Wade, Julian Edelman, TB12 Control Their Merch…

February 6, 2019 by Joe Favorito

There they were on a beautiful Boston afternoon, Tom Brady and Julian Edelman, riding the Duck Boats in the Patriots Victory parade, adorned not in Patriots Championship merchandise but in tee-shirts of their own, owned design, readily available for sale. The tee shirts come just days after Miami Heat star Dwayne Wade announced his deal …

Read moreAthlete As Brand: D Wade, Julian Edelman, TB12 Control Their Merch…

Can Alex Cora Be a New Business Face for Baseball?

October 31, 2018 by Joe Favorito

The following originally ran in Portada Many times in the transient world of sports, the “face” of the franchise can become diluted. Players come and go, owners like to seize the stage, even logos and mascots can move in and out. However for the successful franchises, the head coach, or in the case of baseball, …

Read moreCan Alex Cora Be a New Business Face for Baseball?
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Weinstein Carnegie Group
  • NY Sports Venture Capital

School Affiliations

  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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