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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Cinema

More Good Summer Listening, From NFT’s to the NFL…

July 6, 2022 by Joe Favorito

We are lucky to have a student from Elon University, Noah Zaret, working with us this summer. We have asked Noah to go back and break down some of the best episodes of the CUSP Show, the Columbia University Sports Podcast. This time we selected three hot takes…NFT’s, global soccer and the marketing of the …

Read moreMore Good Summer Listening, From NFT’s to the NFL…

More Value…The Franchise vs The Individual? Hollywood Goes One Way, Sports Another…

May 28, 2022 by Joe Favorito

We enter the summer movie season this weekend, one in which the back to the theater with limited streaming at launch plan seems to be growing. Case in point is “Top Gun: Maverick,” which will hopefully lead the return to the coffers of massive dollars into the studios who have struggled to find their way …

Read moreMore Value…The Franchise vs The Individual? Hollywood Goes One Way, Sports Another…

Lifting Not Just Leading; Learning English From Slam Magazine, NFT’s, Metaverse, Random Connections…All Part of 10 Days On the Road To Normal…

March 14, 2022 by Joe Favorito

“Be a lifter, not just a leader.” That quote from WISE Women of the Year honoree, Disney/ESPN’s Rosalyn Durant really struck me as what’s needed as our industry gloriously and steadily moves back to the breakneck, in person business we have all loved. While bumpy roads still lie ahead and always will, the ability for …

Read moreLifting Not Just Leading; Learning English From Slam Magazine, NFT’s, Metaverse, Random Connections…All Part of 10 Days On the Road To Normal…

Small Budget, Big Goal: Filmmaker Tries Cooperstown on Super Bowl Sunday To Drive Awareness…

February 12, 2022 by Joe Favorito

How do you try and make a big splash around the biggest TV event of the year with a little project and a little budget. Try and go local and get some buzz on the idea… Filmmaker Bob Babbitt did this three years ago with the Triathlon movie buying a spot in the smallest market …

Read moreSmall Budget, Big Goal: Filmmaker Tries Cooperstown on Super Bowl Sunday To Drive Awareness…

Learnings, Best Practices, Innovation From NFL Regular Season Completed…

January 13, 2022 by Joe Favorito

The NFL rode the added 17th week into what plans to be a great offseason with markets and storylines galore. While we all look forward to playoff action, kudos to some of the best business initiatives that shouldn’t be missed from this past fall, all of which again are noteworthy and remind us how the …

Read moreLearnings, Best Practices, Innovation From NFL Regular Season Completed…

“Encourager In Chief” A Great Position To Aspire To Be…

December 7, 2021 by Joe Favorito

“He wasn’t there because his publicist told him to be there, and to be nice. He was there because he wanted to be.” There were so many amazing tributes wrote about the late Stephen Sondheim in the past few weeks, but Laura Collins-Hughes’ piece in the New York Times told yet another story that showed …

Read more“Encourager In Chief” A Great Position To Aspire To Be…

The Lead In to November Always Is Busy, And Our Newsletter Turns 14 and Eclipses 55,000 People…

November 3, 2021 by Joe Favorito

This week, from just before Halloween into the run up to Thanksgiving, always seems to be quite the tumultuous one. We usually have some Election drama, have had a massive snowstorm, Super Storm Sandy, the tragic plane crash in Jamaica, Queens in 2001, and sometimes, sometimes, even things like the 2015 World Series to keep …

Read moreThe Lead In to November Always Is Busy, And Our Newsletter Turns 14 and Eclipses 55,000 People…

Lessons From The Road…Gerry, Ari, Mav and Crew

October 16, 2021 by Joe Favorito

Quite the week of listening and learning on screen, and yes, in person (twice) this past week. Thursday night in New York we had a chance to be up close (literally front table) to listen to a POV and best practices from several key dealmakers we don’t often here speak so candidly, including Redbird’s Gerry …

Read moreLessons From The Road…Gerry, Ari, Mav and Crew

Vince Lombardi, NPR’s Scott Simon And Overcoming The Anxious Sunday Nights…

September 21, 2021 by Joe Favorito

We did our play “Lombardi” 11 years ago at Circle in the Square theater, one of the characters who people learned the most from was Marie Lombardi, Vince’s wife, played by the great Judith Light. Marie gave fans an insight into the persona of the Hall of Fame coach that few knew about, and it …

Read moreVince Lombardi, NPR’s Scott Simon And Overcoming The Anxious Sunday Nights…

Sizzle and Steak: Even The Most Chaotic and Disruptive Need to Find The Mix…

September 13, 2021 by Joe Favorito

“I’m not in this for the art … I want to make money.” I thought of this quote from Triller’s Ryan Kavanaugh this weekend (Note: I have no stake in the Triller Fight Club strategy, but did help out with  their first event of the year at Mercedes Benz Stadium) which was in a story …

Read moreSizzle and Steak: Even The Most Chaotic and Disruptive Need to Find The Mix…
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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