JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Maybe we think its July 4th, when Joey Chestnut and all the newer faces again dominated the airwaves at the Nathan’s Hot Dog Eating Contest and beyond, but in reality, National Hot Dog Day is actually the third Wednesday in July, and this year falls just after MLB All-Star Game and as we head towards the …
Our guest post comes from one of our summer interns, Harrison Rosner, and a rising senior at Northern Highlands Regional High School in New Jersey. For my entire life, I’ve been exposed to the business side of the sports industry–largely thanks to my father, Scott who now runs the Sports Management program and is a …
They are the sports that have been viewed by a colleague as the “permanent emergent” in America; those that we keep hearing are buzzworthy, played by kids and destined to overtake baseball, even NASCAR in the eyes of the public and in the pockets of consumers. Lacrosse, soccer always end up on that just around …
There is nothing quite like the Baseball Winter Meetings anywhere else in sports in the world. There are global conferences like Soccerex, large gatherings like the Super Bowl and The Final Four, and every league has a version of business or coaches meetings at various points, but none come close to the thousands of would-be …
Even before the news broke on Tuesday that owner Mikhail Prokhorov may, or may not, be selling the team, the Brooklyn Nets and the Barclays Center were still top of mind for thousands of fans in the New York area. A good part of that buzz has come from the aggressive and proactive marketing and …
