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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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It’s Spring, Let’s Plant Some Young Education Seeds and See What Sprouts…

April 20, 2025 by Joe Favorito

I have really been enjoying Doug Glanville’s posts on Substack. You can follow them here if you choose. This weekend he had one on the passing of some players he knew or knew of, and in the midst of that reflection was this… “But in baseball, to live up to that destiny, you have to …

Read moreIt’s Spring, Let’s Plant Some Young Education Seeds and See What Sprouts…

The Value of Passing On March Madness Experience and Institutional Knowledge…

March 2, 2025 by Joe Favorito

This past week I was talking to a colleague, and he said something to me which both surfside and delighted me. “Did you see that Kenny Klein has been sitting next to the St. John’s bench? I thought he was retired, what a great thing they brought him in to help.” Most probably won’t know …

Read moreThe Value of Passing On March Madness Experience and Institutional Knowledge…

Tunnel Fits, Tech on the field, Growing Gen Z…More Lessons Unpacked From A Week at Super Bowl…

February 14, 2025 by Joe Favorito

Before heading off this weekend I got to unpack…literally…from all the learnings at Super Bowl in New Orleans. We did 22 podcasts, helped facilitate close to 70 interviews, staged and helped coordinate a press event talking about the future of engagement with EA Sports, the NFL, NBC, the Rams and Genius Sports (nice summary here) …

Read moreTunnel Fits, Tech on the field, Growing Gen Z…More Lessons Unpacked From A Week at Super Bowl…

The Name Changes, The Experience Continues…Media Row at Super Bowl

February 12, 2025 by Joe Favorito

To me and many others, Radio Row at Super Bowl is what it will always be called. Like the name change at the former Tappan Zee Bridge…now the Mario Cuomo…or the switch of a stadium name…old habits are hard to break. But alas, as USAA has done with the second biggest live media gathering each …

Read moreThe Name Changes, The Experience Continues…Media Row at Super Bowl

Expansive Expansion Arrives; Who Can Learn, Survive, and Thrive?

January 30, 2025 by Joe Favorito

There is always a feeling the competition stirs the competitive juices in the bets of businesses…adjust, or fail, or even worse, be swallowed up by the disruptor. We have seen this constantly in sports when expansion comes along, or a challenger league steps up to fill what they see as a need to force the …

Read moreExpansive Expansion Arrives; Who Can Learn, Survive, and Thrive?

As”Sportfashion” Keeps Growing, “My Cause, My Cleats” Provides A Massive Canvas Again…

December 7, 2024 by Joe Favorito

The concept of “Sportfashion”…what athletes and coaches wear coming off the bus, going home, in warmups etc and how it ties to popular culture has never been stronger, and that includes footwear. The styling kicks, boots, shoes have always had their place, but when empowered by the big lens of media, traditional and social, and …

Read moreAs”Sportfashion” Keeps Growing, “My Cause, My Cleats” Provides A Massive Canvas Again…

Bowling For Relevance…

December 1, 2024 by Joe Favorito

I have always been a fan of second tier Bowl games. From the Garden State Bowl to the Astro Blue Bonnet Bowl, those games used to bring future stars into our homes, as well as schools we didn’t often see on football Saturdays. The relevance of many to the general public, and in some cases …

Read moreBowling For Relevance…

As We Head Towards NFL Opening Weekend, New Book Looks At How The Big Game Got Here…

August 29, 2024 by Joe Favorito

The Football Game That Changed America: How the NFL Created a National Holiday We enter the final weekend of 2024 without the NFL, which kicks off next Thursday. During this last lull, while everyone is working on their fantasy teams, it’s good to look at the hope ahead, but also the road to how the …

Read moreAs We Head Towards NFL Opening Weekend, New Book Looks At How The Big Game Got Here…

Women’s Sports and The Collectable Space…Can the ’99ers Break The Ice?

July 13, 2024 by Joe Favorito

In just a weeks time the National Sports Collectors Convention, a massive treasure trove of memorabilia new, unique and traditional, will make its stop in Cleveland this year, followed by FantaicsFest in New York in August. Both will be a treasure trove of stuff feeding into the growing market of collectables, and both are worth a …

Read moreWomen’s Sports and The Collectable Space…Can the ’99ers Break The Ice?

Taking A Bite Out Of A Quiet Wednesday To Celebrate ‘National Hot Dog Day’

July 11, 2024 by Joe Favorito

Maybe we think its July 4th, when Joey Chestnut and all the newer faces again dominated the airwaves at the Nathan’s Hot Dog Eating  Contest and beyond, but in reality, National Hot Dog Day is actually the third Wednesday in July. For all its innovation and brand creativity baseball has yet to have an official hot dog …

Read moreTaking A Bite Out Of A Quiet Wednesday To Celebrate ‘National Hot Dog Day’
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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