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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Minor League Baseball

Fans 4 The Cure Keeps Pushing Forward Post Pandemic…

June 7, 2022 by Joe Favorito

Saving lives through awareness and prevention one test at a time has been the dogged push for over twenty years for veteran MLB personality Ed Randall. A prostate cancer survivor, his “Fans 4 The Cure” Foundation has worked independently from an official designation for Major League Baseball for years raising funds and awareness for prostate cancer …

Read moreFans 4 The Cure Keeps Pushing Forward Post Pandemic…

A Tradition That Works Around The World…MLB City Initials and Hats…

May 13, 2022 by Joe Favorito

The best observations are literally sitting there right in front of you, but you get too caught up in all the what if’s to realize them. I was catching up with some UK colleagues this past week in New York, and we were talking about MLB’s decision to continue to expand its footprint into the …

Read moreA Tradition That Works Around The World…MLB City Initials and Hats…

Grad Advice Taken From Tom Brady…And Joey Zanaboni…Exploit Your Skills, And Enjoy the Path…

May 11, 2022 by Joe Favorito

I don’t know Joey Zanaboni, and really only came to know more of him through this Washington Post piece that talked about his lengthy career journey, issues overcome and more importantly the crux of the matter…how he created his own identifiable style, his own voice and how he brings joy to his job. As we …

Read moreGrad Advice Taken From Tom Brady…And Joey Zanaboni…Exploit Your Skills, And Enjoy the Path…

SNY Opens A Door…When Can We Stream “Booth Cam”?

May 7, 2022 by Joe Favorito

They are some of the most identifiable voices in sport anywhere in the world, those men and women who literally call the games. All have their own style, personality and in many cases identifiable emotions and signature calls and phrases. Yet until this past Thursday, even having been in some of those booths, I never …

Read moreSNY Opens A Door…When Can We Stream “Booth Cam”?

Somerset’s Senior Promo Grabs A Growing And Ignored Group…

April 29, 2022 by Joe Favorito

This year as in most every Major and Minor League Baseball load up on promotions to draw casual fans and fill distressed seats. The days are filled with bobbleheads, gnomes, beach towels, caps and hundreds of others. (Here is a list of 10  new MILB promos worth checking). The overwhelming number are always geared towards …

Read moreSomerset’s Senior Promo Grabs A Growing And Ignored Group…

Citifield Opener An Almost Perfect Day…But Why Not A Stub Still?

April 17, 2022 by Joe Favorito

Friday at CitiField was the alomost perfect exeperience for a New York sports fan. Amazing weather, a salute to to two heroes past…Tom Seaver and Jackie Robinson. A safe, friendly and fun ballpark with friendly and attentive staff. A win by the home team. All except my usual six month or so quizzical question. In …

Read moreCitifield Opener An Almost Perfect Day…But Why Not A Stub Still?

Naysayers Have Their Points…But Baseball Has Its Place And Is Finding Its Complex Way…

April 9, 2022 by Joe Favorito

I was watching Ken Burns’ great two-part documentary on Benjamin Franklin this week when I noticed one of so many thoughts of relevance…Franklin was asked about why at his advanced age does he still care about goings on that should be taken up by younger people, and how he knows if something he is doing …

Read moreNaysayers Have Their Points…But Baseball Has Its Place And Is Finding Its Complex Way…

Simple Partnerships Reframed For MLB Opening Week…Ice Cream and Cracker Jack…

April 8, 2022 by Joe Favorito

Cracker Jack and Ice Cream. Can you think of two other slices of Americana that tie to baseball any better? That’s why, as MLB opened the season this week, it was great to see Cracker Jack…with a fun brand play…and Ice Cream…through a new, and yes first ever, brand partnership get some leadoff hits for …

Read moreSimple Partnerships Reframed For MLB Opening Week…Ice Cream and Cracker Jack…

At Long Last…National High Five Day Is back…

April 1, 2022 by Joe Favorito

The simple things are usually the best activated, and National High Five Day is returning into that category after two years lost.  Sure we had “virtual “high fives,” but cmon. There are many origin stories of the high five, but the two most documented candidates are Dusty Baker and Glenn Burke of the Los Angeles …

Read moreAt Long Last…National High Five Day Is back…

MLB Lockout Opens A Window For College Baseball…

February 19, 2022 by Joe Favorito

It’s President’s Day Weekend, and sadly those looking to turn the sports page from the NFL to pitchers and catchers are being met with silence and frustration as the MLB Lockout delays the start of spring training, and maybe but hopefully not, the opening of the baseball season at the end of March. So what’s …

Read moreMLB Lockout Opens A Window For College Baseball…
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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