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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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MLB

Fun Initiative; Greening Up Spaces At Home and The Ballpark

May 8, 2025 by Joe Favorito

It’s spring so let’s think green, and focus on a promotion that gets us outside and envisioning the best practices of the stuff we like to watch and play on. Grass. This past week TruGreen expanded their brand portfolio through a partnership with Minor League Baseball™ (MiLB™) that includes activations across all 120 clubs, a …

Read moreFun Initiative; Greening Up Spaces At Home and The Ballpark

Free Comic Book and Star Wars Day In One Weekened…Great Oppts For Teams To Enage…

April 27, 2025 by Joe Favorito

Forget the fact that Saturday is the Kentucky Derby, and the NBA and Stanley Cup playoffs are moving along. What’s more important for crossover in sports business? It is Free Comic Book day, followed Sunday by Star Wars Day . Star Wars promotions in sports have become a staple in and around the 4th of May…but Free …

Read moreFree Comic Book and Star Wars Day In One Weekened…Great Oppts For Teams To Enage…

The Importance of Not Forgetting “the Other 52%” and Playing To The Whole Field…

April 25, 2025 by Joe Favorito

It was another great week of listening and learning on the road, and we will do a little summary of the best takeaways in the coming days. But first, one observation to consider. While the World Congress of Sport was going on in Nashville this week, there were several other events in New York and …

Read moreThe Importance of Not Forgetting “the Other 52%” and Playing To The Whole Field…

Mets Reframe Content, NIL Goes Tribal, Running With Great Leadership; Three Solid Mid-April Listens…

April 13, 2025 by Joe Favorito

We say at the beginning of our podcast that the show is about disruption, innovation and big thinking, and three recent episodes, two of which are under a half hour and a third which we could have gone on for hours with, touch on all three. We go from what the Mets are doing to …

Read moreMets Reframe Content, NIL Goes Tribal, Running With Great Leadership; Three Solid Mid-April Listens…

Masters Par 3 Day Scores With Content Learnings As Well…

April 10, 2025 by Joe Favorito

There are many experiences that are throwback at The Masters each year, and because of the prestige of the event, there is a perception that few things change. Cheese and Pimento, no cell phones etc etc. However, there is lots to listen and learn about how the event is also moving forward in areas like …

Read moreMasters Par 3 Day Scores With Content Learnings As Well…

Shortening The News Cycle 101: Pirates Admit Clemente Mistake, Fix and Move On…

April 7, 2025 by Joe Favorito

The opportunity to honor the legacy of Roberto Clemente in baseball seems to always be ongoing. His stature amongst the ever-growing number of Latinos in baseball on and off the field remains legendary, but for those not on the long side of history there are sometimes questions into what made Clemente special. One of the …

Read moreShortening The News Cycle 101: Pirates Admit Clemente Mistake, Fix and Move On…

My Pen Died…Great Reminder of How We Need to Learn and Adapt…

April 2, 2025 by Joe Favorito

This week an old and reliable friend finally got to the end of its useful life. It was a pen that I had and kept working from the 2002 NBA Technology Summit, the invite-only event the league has with disruptors, big thinkers, and leadership every year during All-Star Weekend. I had never realized until the …

Read moreMy Pen Died…Great Reminder of How We Need to Learn and Adapt…

What’s Great Over There Can Happen Over Here…Extending The Spring Football Brand, Coach Prime Style

March 23, 2025 by Joe Favorito

Several years ago, I asked an official at the Premier League what it would take to play games, or even expand and add franchises in the United States. “A first mover with a huge amount of money and motivation,” he said at the time. There were other challenges over 15 years ago, ones which are …

Read moreWhat’s Great Over There Can Happen Over Here…Extending The Spring Football Brand, Coach Prime Style

Learnings From The Road: Sloan MIT Sports Analytics 2025…

March 15, 2025 by Joe Favorito

It’s been a week since we were roaming the halls of The Hynes Convention Center, where we again came away with more from the MIT Sloan Sports Business Conference than what we gave. Some key takeaways from the rooms and the halls not just from the weekend, but for what to watch going forward. You …

Read moreLearnings From The Road: Sloan MIT Sports Analytics 2025…

Sport Web 3, Gamification in the NFL, and Making Trivia Into A Media Business…Three Quick Informative Listens…

March 5, 2025 by Joe Favorito

We love talking entrepreneurship and disruption on our podcasts and here are three recent ones that fit the bill. Have you ever looked at Super 70’s Sports on X? Learn all about how it came to be and what’s next. How is Madden changing the NFL teams engage? We have that. Then a slightly longer …

Read moreSport Web 3, Gamification in the NFL, and Making Trivia Into A Media Business…Three Quick Informative Listens…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

Board Member

  • Weinstein Carnegie Group
  • NY Sports Venture Capital

School Affiliations

  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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