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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Monday marks the 30th anniversary of the passing of Arthur Ashe from complications from AIDS. One of the sad ironies is that he was offered and was going to accept head women’s tennis coaching job at Fordham when he found out and informed then athletic director Frank McLaughlin that he had to pass on the role. I was …
As we head into Super Bowl week, Noah Zaret keeps hammering out our podcast notes, this week featuring to recent and very timely ones; one of the growing value of entrepreneurship in the sports space, the other on the expanding world of sustainability. You can hear all our podcasts here as well. Ryan Berman on …
Netflix, which added 7.7 million subscribers in the fourth quarter of 2022 on $7.85 billion in quarterly revenue, is getting a lot of attention for its sports documentaries. The streamer, which has renewed the enormously popular “Drive to Survive” with Formula 1 for the 2023 season, recently released five bingeworthy episodes of “Break Point,” a …
There was a time a long time ago when I was looking at colleges and my father wanted me to consider at least one school in the City University of New York (CUNY) system. He thought it would make sense in case I didn’t want to go away and would serve as a fallback if …
While so much discussion and speculation is being brought towards the introduction of advanced Artificial Intelligence into the business of sports, especially on the performance side (good piece but our friend Leonard Armato on how the balance of predictive performance will have to be hopefully tied to good old fashioned personnel staff), it is really …
So there amidst Pickleball, eboat racing, CBD speculation, content creation ventures was another eyebrow raiser for “athlete investment”… farming. It was a piece by Front Office Sports about a group of athletes from multiple sports who were buying and renting an Iowa farm as the latest in “unconventional opportunities” for athletes, according to some reports. …
There was a time when people were all up in arms about sports moving off of free or broadcast TV on to “cable,” and how that move would dissipate interest in sports (those people also forgot that for decades not every game of a home team was even on TV, and things like blackout rules …
November 8 was STEM Awareness Day, and it served as a great reminder to how closely linked all areas of science, especially analytics, gambling the Metaverse, are tied to all levels of sport. Years ago when I was with the Knicks, star forward Kurt Thomas came to the community relations team with an idea; he had …
It’s a topic I have been thinking about for quite a while, and now as we head towards the colder weather and hopefully further out of The Pandemic, the idea seems to be coming up more and more frequently. Transitioning to The Second Act. I remember the late David Stern talking about his second act, …
It’s November, which in the fundraising world again means “Movember.” For those who don’t know… Originally launched in Australia 16 years ago, the theme for “Movember” was to get primarily men (although women helped out with a fake one) to grow a mustache or not shave for the 30 days of the month of November, and then …