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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
I love the tangible and the visual to help me fully understand and grasp an idea. Yes, I can best understand what’s on a mobile device, but the way I digest, and reread and re-watch news and best practices is to touch go back over and fully digest the best content I can find. Maybe …
This weekend in the US we have some of the biggest events tied to speed going on…the F1 Grand Prix in Miami and The Kentucky Derby, along with NASCAR at Texas Motor Speedway and IndyCar revving up in Birmingham. Heck there is even Grand Slam Track setting down in Miami as well, so the need …
I have always loved CBS Sunday Mornings. Rare is the week that goes by when I don’t learn something about someone and something. I also really enjoy the features that run tied to sports, from the youth level to the professional and everything in between. Even if I feel I know the story, I always …
Forget the fact that Saturday is the Kentucky Derby, and the NBA and Stanley Cup playoffs are moving along. What’s more important for crossover in sports business? It is Free Comic Book day, followed Sunday by Star Wars Day . Star Wars promotions in sports have become a staple in and around the 4th of May…but Free …
It was another great week of listening and learning on the road, and we will do a little summary of the best takeaways in the coming days. But first, one observation to consider. While the World Congress of Sport was going on in Nashville this week, there were several other events in New York and …
I have really been enjoying Doug Glanville’s posts on Substack. You can follow them here if you choose. This weekend he had one on the passing of some players he knew or knew of, and in the midst of that reflection was this… “But in baseball, to live up to that destiny, you have to …
There are so many new leagues popping up I am beginning to lose count. Soccer and lacrosse, rugby and volleyball and volleyball and volleyball. Table tennis and women’s baseball. Yet another crack at Indoor football. Another women’s basketball league. Winter sports. Golf. Track and Field. The beat goes on, and personally I hope they all …
A story in this week’s Wall Street Journal by Demetria Gallegos asked readers a provocative question…” What Memento Do You Want To Be Remembered By?” Their responses from readers ranged from classic books to images that framed the users in a more youthful time to family heirlooms…most, almost all were physical items rather than virtual …
We say at the beginning of our podcast that the show is about disruption, innovation and big thinking, and three recent episodes, two of which are under a half hour and a third which we could have gone on for hours with, touch on all three. We go from what the Mets are doing to …
We have written, and seen so much about the emergence of what we have called “Sport Fashion” over the past year or so. The self-expression for athletes in the world of apparel used to be timed to events they had to attend, now it is a daily runway occurrence for those who choose to partake, …
