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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
This past week The University of Vermont canceled a women’s basketball game at North Carolina, scheduled for Dec. 28, due to concern over the state’s HB2 law, known as the “Bathroom Bill,” and it follows a steady stream of news, including the NBA’s decision to pull the 2017 All-Star Game from Charlotte and The University …
I am a living, breathing example of the adage you learn more from your mistakes than you do from your success. That’s one of the great things about being involved with young people; mentoring, teaching, you get lots of do-overs and many chances to look back and see what works, what didn’t, and how you …
The following was compiled by Columbia’s Kelly Carroll This post is another in a series from the Columbia University Sports Podcast, a 360-degree view of the sports business from the people leading it. Each podcast is approximately 35–45 minutes in length, and features industry insiders from all aspects of the business—from brand executives to startup …
The following was compiled by Columbia student Kelly Carroll This post is another in a series from the Columbia University Sports Podcast, a 360-degree view of the sports business from the people leading it. Each podcast is approximately 35–45 minutes in length, and features industry insiders from all aspects of the business—from brand executives …
They have never been the quickest to adjust to new thinking the NCAA. At the NACDA/CoSIDA Convention in Dallas in June, school PR heads were still fitting and hawing over “internet media” and who and how they should credential for games bug and small. Instead of aggressively embracing, there was still a wide gap as …
The following was assembled by Columbia’s Kelly Carroll This post is another in a series from the Columbia University Sports Podcast, a 360-degree view of the sports business from the people leading it. Each podcast is approximately 35–45 minutes in length, and features industry insiders from all aspects of the business—from brand executives to startup …
For years there has been talk, and many false starts, on the need for spring professional football. The Arena League had its moment in the sun and is still trying to hold in in a different form, the WLAF came and went, the UFL made an announcement about a spring league before going belly up, …
The following was compiled by Columbia student Kelly Carroll… This post is another in a series from the Columbia University Sports Podcast, a 360-degree view of the sports business from the people leading it. Each podcast is approximately 35–45 minutes in length, and features industry insiders from all aspects of the business—from brand executives to …
It happens every year and this year we got a double dose. The two days (used to be one) after the MLB All-Star Game are the days with almost no professional game in North America…Wednesday has become ESPY Day…. Thursday ,golf also starts to grab its headlines with the Open Championships starting. MLS and WNBA …
As we have been saying a lot recently this business, sports and entertainment, has to be more about the people and the places than the things for those who work in it. You can’t put in the hours, the travel, the sacrifices, unless you have the passion for it, and all along the way should …