JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
This week an old and reliable friend finally got to the end of its useful life. It was a pen that I had and kept working from the 2002 NBA Technology Summit, the invite-only event the league has with disruptors, big thinkers, and leadership every year during All-Star Weekend. I had never realized until the …
As we hit the end of March we drop in three recent short podcasts on inspiration and brands that inspire higher. We hope you listen, learn and enjoy, and check out the work all are doing. On A Mission To Balance the growing youth sports space. We were joined by Karl Mawhinney, CEO & Founder …
The past few weeks, through events, cups of coffee, pregame conversations, post event scrums, and most importantly listening and watching people ply their communications trade from a distance, we have been reminded of the challenges and opportunities of communication in sports, media and entertainment big and small. With all the pressure we certainly have our …
This past week in our class at Fordham we looked at the crisis issues in our business today, and how people extract, shorten the news cycle, and figure out how to best address and deal with the challenges we face. I’ve dealt with everything from two suicides, to athletes endangering their wives, wives endangering their …
Several years ago, I asked an official at the Premier League what it would take to play games, or even expand and add franchises in the United States. “A first mover with a huge amount of money and motivation,” he said at the time. There were other challenges over 15 years ago, ones which are …
Even at big events on the grandest of stages, little things matter. They matter also on small stages thrust into the spotlight as well. Such was the case in four fun stops last week in and around the Big Apple. First was a night at The Paley Center for what was essentially a coming out …
Let’s get this out of the way…St. Patrick had the better PR person. St. Joseph, he preferred to stay in the background. However if the devil (pun intended) is in the details, I will take pastry over salted red meat every day. And today if I were to make a wager, I would take scrappy, …
There they were at the end of both sides of the court waiting to take their rightful spot on national TV as VCU claimed the Atlantic 10 Tournament title over George Mason on Sunday afternoon. The ladder guys. So, as March Madness arrives and Championship Week is done, kudos again to one of the most …
It’s been a week since we were roaming the halls of The Hynes Convention Center, where we again came away with more from the MIT Sloan Sports Business Conference than what we gave. Some key takeaways from the rooms and the halls not just from the weekend, but for what to watch going forward. You …
We were scrolling through our local news site this morning when we saw the story…the one that always makes me smile this time of year…our local Robotics team once again kicking butt. Take a read the Velociraptor, a combination of science, media, technology, deep storytelling, and high competition that is 20 years in the making. It …
