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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
It was another great week of listening and learning on the road, and we will do a little summary of the best takeaways in the coming days. But first, one observation to consider. While the World Congress of Sport was going on in Nashville this week, there were several other events in New York and …
I have really been enjoying Doug Glanville’s posts on Substack. You can follow them here if you choose. This weekend he had one on the passing of some players he knew or knew of, and in the midst of that reflection was this… “But in baseball, to live up to that destiny, you have to …
There are so many new leagues popping up I am beginning to lose count. Soccer and lacrosse, rugby and volleyball and volleyball and volleyball. Table tennis and women’s baseball. Yet another crack at Indoor football. Another women’s basketball league. Winter sports. Golf. Track and Field. The beat goes on, and personally I hope they all …
A story in this week’s Wall Street Journal by Demetria Gallegos asked readers a provocative question…” What Memento Do You Want To Be Remembered By?” Their responses from readers ranged from classic books to images that framed the users in a more youthful time to family heirlooms…most, almost all were physical items rather than virtual …
We say at the beginning of our podcast that the show is about disruption, innovation and big thinking, and three recent episodes, two of which are under a half hour and a third which we could have gone on for hours with, touch on all three. We go from what the Mets are doing to …
We have written, and seen so much about the emergence of what we have called “Sport Fashion” over the past year or so. The self-expression for athletes in the world of apparel used to be timed to events they had to attend, now it is a daily runway occurrence for those who choose to partake, …
This week an old and reliable friend finally got to the end of its useful life. It was a pen that I had and kept working from the 2002 NBA Technology Summit, the invite-only event the league has with disruptors, big thinkers, and leadership every year during All-Star Weekend. I had never realized until the …
As we hit the end of March we drop in three recent short podcasts on inspiration and brands that inspire higher. We hope you listen, learn and enjoy, and check out the work all are doing. On A Mission To Balance the growing youth sports space. We were joined by Karl Mawhinney, CEO & Founder …
The past few weeks, through events, cups of coffee, pregame conversations, post event scrums, and most importantly listening and watching people ply their communications trade from a distance, we have been reminded of the challenges and opportunities of communication in sports, media and entertainment big and small. With all the pressure we certainly have our …
This past week in our class at Fordham we looked at the crisis issues in our business today, and how people extract, shorten the news cycle, and figure out how to best address and deal with the challenges we face. I’ve dealt with everything from two suicides, to athletes endangering their wives, wives endangering their …
