Army

Winning The Attention To Detail Battle: USAA and Army Navy…

December 12, 2022 by Joe Favorito

Perhaps for a good part of the casual fans for sports, Army-Navy is a part-time tune in vs. must see engagement. However if you are a member, even an extended member of a military family, a fan of traditional rivalries, a football fan looking for a game to watch in early December on a Saturday …

The Military Remain Loyal, And Untapped By Many Brands…

May 25, 2015 by eastwin5

As Memorial Day is upon us here in the States, it is interesting to take another quick look at a group that is passionate, young, loyal, appreciative, athletic, budget conscious and enthusiastic, yet is among one of the most underserved groups for brands looking to reach the male demo and grow a fan base…the men …

Who Will Grab The Academies?

September 7, 2011 by eastwin5

The continued scramble in the BCS-bound conferences moved Southwest again, with imminent acceptance of Texas A and M into the SEC. Much of the talk around A and M was the ability for the SEC to expand into another television area, the football crazy land of Texas. Last year the Big East went Lone Star …