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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
Monday night at The University of Texas I got to stop in and listen to legendary swimming coach Bob Bowman, reknowned psychologist David Yeager, and best selling author Angela Duckworth talk about leadership. Their inspiring dicussion for a large group of administrators and students was designed to provide insight, hope and direction through storytelling and …
The following was co-authored by Columbia student Maurice Eisenmann. You can also listen to our eSports podcast here. Also there are many links worthwhile, as part of this little eSports education… If the last couple of months have made one thing clear to us, it’s that eSports are here to stay in some growing way …
For all its naysayers, the business of baseball continues to be a business marvel. Now under Commissioner Rob Manfred, the game draws millions across the country has one of the most dynamic digital platforms in any business and its own television network 24/7. Like most mature businesses, baseball is trying to find its way to …
The following post also appeared Saturday on The Daily Payoff Experts will say a key factor in driving business is healthy competition. “You want to be the Avis to their Hertz,” the late Jay Larkin, former head of Showtime Sports, once said, when referring to his network’s ability to create opportunities for boxing when going …
