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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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David Stern

Certainty and Mystery; Lessons From Harold Katz, David Stern and Kobe Bryant…

January 27, 2025 by Joe Favorito

Sunday morning, I went to an early mass at our parish, St. John the Baptist in Hillsdale, NJ, and I am always interested and intrigued to what our pastor, Monsignor Peter Smutelovic, has in store for his homily. This week he talked a great deal about the faith that the two College Football championship quarterbacks, …

Read moreCertainty and Mystery; Lessons From Harold Katz, David Stern and Kobe Bryant…

Better stories, deeper storytelling; the Fourth Edition of Our Book Arrives…

January 9, 2025 by Joe Favorito

In 2007, when my colleague John Genzale asked me to come up with a class on communications for a fledgling program that had just launched at Columbia in the School of Professional Studies AND did I want to write a book about the topic, I laughed. I had taken a stab at teaching at NYU…a …

Read moreBetter stories, deeper storytelling; the Fourth Edition of Our Book Arrives…

Lessons In Relevance…Teachable Moments For All

July 23, 2024 by Joe Favorito

 This happens from time to time in cyclical worlds, be they sports, entertainment or even education. You get to a point of rinse and repeat, hopefully taking the best practices of years past and reframing so that the core messages or best practices stay consistent and true, while the anecdotes, even the best ones, get …

Read moreLessons In Relevance…Teachable Moments For All

A “Global Invasion” Of Talent Into U.S. Sport, Once Seen As An Issue, Is Now An Opportunity…

July 1, 2024 by Joe Favorito

There was a time not too long ago when an “invasion” of non-American talent, especially young talent, meant a cause of great concern for sports which sought relevant in North America.  Tennis and women’s gold were two that were always worried that stars with accents would not appeal to mainstream eyeballs and brands, and even …

Read moreA “Global Invasion” Of Talent Into U.S. Sport, Once Seen As An Issue, Is Now An Opportunity…

Second Acts, Defining Moments, And Not Watching The Paint Dry…

June 27, 2024 by Joe Favorito

The last few weeks we have continued to see the axe fall as teams and leagues and media properties retrench as the end of six months of 2024 comes to an end. Add in all those new to the job market, a still uncertain economy for many, the advent of new technologies, and no matter …

Read moreSecond Acts, Defining Moments, And Not Watching The Paint Dry…

Bringing The Best Of What’s Here Over There, Now Vice Versa…

June 11, 2024 by Joe Favorito

This past Sunday a capacity crowd of over 35, 000 watched Cricket…on Long Island, while over 55K, the largest crowd for an MLB game this season, cheered until a ninth inning bases loaded double play ended a game between the Mets and the Phillies…in London. The two games almost on opposite sides of the world …

Read moreBringing The Best Of What’s Here Over There, Now Vice Versa…

While Trying To reach The Masses, Never Forget The Power of “The Audience of One”…

April 5, 2024 by Joe Favorito

We are always looking for the biggest bang, the most impactful, the largest voice, but many times we forget that the very targeted success is the way we are judged. Let’s call it the audience of one. I was reminded of the value of one to one a few times in the past few weeks. …

Read moreWhile Trying To reach The Masses, Never Forget The Power of “The Audience of One”…

Sports, Tech and Israel; The Behind The Scenes Ties That Bind The Business…

October 27, 2023 by Joe Favorito

I always learn something from Peter King’s FMIA column. So much so that it usually takes me three or four times to read and digest the pieces, it’s a big meal for a little brain like me. One of the thought starters this week was his feature on Andrew Luck’s college center at Stanford,  Sam …

Read moreSports, Tech and Israel; The Behind The Scenes Ties That Bind The Business…

Three Good Mid-August Listens on Grit, Pivoting, Reframing and Joy…

August 17, 2023 by Joe Favorito

Here are three pretty short but pretty interesting listens from a trio who are doing their work tied to storytelling, deep thinking, understanding the marketplace and innovation, but all three come at it from a different angle. All three are also at different stages of their careers, but all have gone through pivots with grit …

Read moreThree Good Mid-August Listens on Grit, Pivoting, Reframing and Joy…

Magic Johnson, Arthur Ashe, Fordham and HIV…A Unique Convergence.

February 6, 2023 by Joe Favorito

Monday marks the 30th anniversary of the passing of Arthur Ashe from complications from AIDS. One of the sad ironies is that he was offered and was going to accept head women’s tennis coaching job at Fordham when he found out and informed then athletic director Frank McLaughlin that he had to pass on the role. I was …

Read moreMagic Johnson, Arthur Ashe, Fordham and HIV…A Unique Convergence.
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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