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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
A few weeks ago there was a great piece in the New York Times by Josephine Sittenfeld on the opportunities vs. the issues of writing things down in a journal, and then revisiting those notes and those stories years later. The piece pointed to a new tool that Apple was providing for digital journals, and …
We have written several times on storytelling and its continued value in all forms; knowing who you are, what you do and being able to communicate that fact simply and succinctly in a world of white noise is more valuable today than ever before. Lots of screaming going on, but when you listen, what are …
It’s that time of year where the requests for help with jobs, internships, college choices come from parents and recent grads in droves. With The Pandemic now hopefully behind us but the recession still looming, thousands who have walked the aisle are now out in the workforce, trying to figure out what’s next. Ironically somewhat, …
The most proficient storytellers in sports tend to do their best work when the stakes are highest and the lights shining the brightest. From time to time, George Pyne, former COO of NASCAR who now runs Bruin Capital, still talks about a Friday in February more than 15 years ago when the front page of …
It amazes me still how college athletics, for all the big, disruptive, smart minds on campuses, still reverts back to tactics that were in play 25 years ago. While we know mow much college sports can be a big business, in so many ways it is run still like a mom and pop shop, or …
Some thoughts on a cold January day. I was listening to the TED Radio Hour when host Manoush Zomorodi and her guest Esther Perel talked about the ever-evolving business of relationships, and how personal capital and the “Unwritten resume” has become more and more valuable in any decision-making process, personal or professional. What did she mean? “The unwritten resume” …
A break from the sports business best practices, sort of… The past week we got some good news that our son Andrew was venturing out for his first post-graduate fulltime job, which he will start next week. He has been hustling with parttime gigs since graduating from Drexel, and it is with a great sense …
Like so many others I awoke this morning to flick through social media channels for what came through the transom overnight, and there was a tweet from our friend Josh Rawitch at the Baseball Hall of Fame that Vin Scully had passed away. It hit me with such sadness on this beautiful August morning, but …
So what do you do exactly? I get this question more and more, the most recently by one of my college roommates during a visit before he sets off on his clearly defined job with the US Consulate in Guam. He has a job that is assigned tasks and tasks are carried out. The results are measurable, …
As we wade through the unchartered waters still even as most normalcy returns, it’s always good to draw from best practices past, especially ones that can help lead you forward. I was reminded of this several times this week, first by someone who asked (it happens at least once a month) what page I circled …
