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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Harlem Globetrotters

Jersey Mike’s Doubles Down On 15 Years of Giving…

March 6, 2025 by Joe Favorito

So much has been made with regard to cause marketing…it’s not just what do you stand for, but what are you doing to back up what you say? One of the consumer brands who spends widely in the highly competitive sandwich industry is Jersey Mike’s, and later this month, the chain, which started in Point Pleasant, …

Read moreJersey Mike’s Doubles Down On 15 Years of Giving…

Lanyards, Sweatshirts And The Ability To Do Little Things To Repurpose Joy…

February 20, 2025 by Joe Favorito

A few weeks ago I decided to organize literally hundreds of credentials from over the years, all of which were hanging in my closet on almost broken hangars. So I took them all off the lanyards and got them into one small bins as a first step. Now the question was what the heck to …

Read moreLanyards, Sweatshirts And The Ability To Do Little Things To Repurpose Joy…

Adjusting and doing is more valuable than just doing to do…

December 25, 2024 by Joe Favorito

One of the best…and the worst…parts of being in the sports industry on the team and league side is its cyclical nature. Although there is rarely an offseason these days, you have a start date, at least some fashion of an end date, dates of events along the way and a cadence that can be …

Read moreAdjusting and doing is more valuable than just doing to do…

From The White House To The U.N., Reminders Of Being Bigger Than The Game…

September 24, 2024 by Joe Favorito

If you ever have the opportunity to go to the National Women’s Soccer League offices in Manhattan, you will see one of Commissioner Jessica Berman’s favorite quotes as soon as you get off the elevator. It is from Nelson Mandela, which he used numerous times, about the ability for sport to unify, engage and change …

Read moreFrom The White House To The U.N., Reminders Of Being Bigger Than The Game…

The Extra Mile Pays Off With Storytelling Success; Two Recent Examples…

September 6, 2024 by Joe Favorito

When you work for a team, a league, an event, tickets are a hassle. Often times transfers don’t happen, the point of contact is overworked and has different priorities, people don’t show up, they aren’t appreciated, people ask for more, they expect everything is free and on and on. The bigger the event, the bigger …

Read moreThe Extra Mile Pays Off With Storytelling Success; Two Recent Examples…

Diversity In Storytelling All Around. Three Good Listens To Start The Quarter…

July 9, 2024 by Joe Favorito

As we start the third quarter of 2024, some good listens for the beach, the lake or the drive. We hope you find them informative, fun and worthwhile and you can hear all our podcasts updated each week here. The biggest ‘Ally’ in Women’s Sports. We welcomed program alum Stephanie Marciano, Head of Sports and …

Read moreDiversity In Storytelling All Around. Three Good Listens To Start The Quarter…

A Decade In, Red Nose Day Keeps Engaging…

May 29, 2024 by Joe Favorito

   Red Nose Day, May 26, is now 10 years in for the US, and this year found its way to everything from an edible, life-sized cookie of the contest winner and a car-crushing monster truck ride Comic Relief US’s fundraising initiative for underserved American children goal this year was to draw donations by encouraging the …

Read moreA Decade In, Red Nose Day Keeps Engaging…

How Do We Measure “Iconic Moments” Today? Some Evolve, Some Remain Larger Than Life…

February 25, 2024 by Joe Favorito

We use the word iconic sometimes like we do the word hello. At every turn it’s too easy a word to throw around, when in reality must things we refer to as Iconic are not really worthy of that high level of praise or individuality. Icons should be rare air for all of us. That …

Read moreHow Do We Measure “Iconic Moments” Today? Some Evolve, Some Remain Larger Than Life…

From Sand Baseball To The Globies, Soccer to Esports; Sports Biz Musings From The Jersey Shore…

August 25, 2017 by eastwin5

The Jersey Shore is always an interesting barometer for what America is thinking, from politics to pop culture. It’s mix of people from as far away as Canada and Europe as well as the surrounding states, but people young and old into a fun melting pot which always makes for great people watching. Ironically, the …

Read moreFrom Sand Baseball To The Globies, Soccer to Esports; Sports Biz Musings From The Jersey Shore…

Breaking Records, Staying Relevant: Guinness Book of World Records

December 17, 2015 by eastwin5

There are few more memorable moments in sports and entertainment than when a record is set. No matter how big or small, shattering a milestone is the perfect measurement tool for success, and there remains no yardstick bigger for records than to make or break The Guinness Book of World Records. The validation is well, …

Read moreBreaking Records, Staying Relevant: Guinness Book of World Records
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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