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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
This happens from time to time in cyclical worlds, be they sports, entertainment or even education. You get to a point of rinse and repeat, hopefully taking the best practices of years past and reframing so that the core messages or best practices stay consistent and true, while the anecdotes, even the best ones, get …
The last few weeks we have continued to see the axe fall as teams and leagues and media properties retrench as the end of six months of 2024 comes to an end. Add in all those new to the job market, a still uncertain economy for many, the advent of new technologies, and no matter …
Sports is a cyclical business. Seasons come and go and for those at the team level sometimes years can pass without breaking a cycle of repetition. It is a safe way to move a career along, and for those who care to innovate and change things up, the results can be very rewarding. For those …
It’s a topic I have been thinking about for quite a while, and now as we head towards the colder weather and hopefully further out of The Pandemic, the idea seems to be coming up more and more frequently. Transitioning to The Second Act. I remember the late David Stern talking about his second act, …
