JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
As we head toward 2023 the issues and opportunities with regard to engagement in social continues to ebb and flow. While Twitter continues to be a quandry for many, TikTok and its continued frenzy pushes more engagement amongst a growing using audience than ever before, all based around a complicated algorithm of shares and engagement. …
As we had toward 2022 the issues and opportunities with regard to engagement in social continues to ebb and flow. While TikTok and its pushes more engagement amongst a growing using audience than ever before, all based around a complicated algorithm of shares and engagement. This speaks to the ongoing issue with social media and …
We raise the question as a thought starter in class quite often. Who is the media? The initial responses are the ones one would expect…newspapers, CNN, Bleacher Report, NPR etc. etc.… Then we talk about the ability to self-story tell, the rise of social media and citizen journalism, the ability to create and enhance a …
Every day I talk to people a little younger in various places: Atlanta, Minneapolis, Manhattan. And although none are as bold and clueless as the knuckleheads on the beach in Florida last week for spring break, many say the same thing; this Coronavirus thing is a little overblown, the numbers are being overplayed and even …
As we had toward 2020 the issues and opportunities with regard to engagement in social continues to ebb and flow. While Instagram looks to remove “likes,” TikTok and its recent frenzy pushes more engagement amongst a growing using audience than ever before, all based around a complicated algorithm of shares and engagement. Big names …
Over the weekend CBS News shared a list of the most Instagrammed “Landmarks” in each state. Realizing that the pictures should be breathtaking and key spots in history…Gettysburg, Glacier National Park, The Grand Canyon, The Texas Book Depository, maybe Independence Hall…I eagerly went through the list. And while some where quite breathtaking AND landmark…Denali National …
It’s a good weekend to be “Johnny Football” or the brands that have engaged with him. He gets to play for one for the Cleveland Browns this week, and the folks at MVP Index did some work to show that of all the NFL athletes they track, no one is more engaging on Instagram. Now …