JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
If you ever have the opportunity to go to the National Women’s Soccer League offices in Manhattan, you will see one of Commissioner Jessica Berman’s favorite quotes as soon as you get off the elevator. It is from Nelson Mandela, which he used numerous times, about the ability for sport to unify, engage and change …
In the past month we have seen the unprecedented heat of the Tokyo Olympics, NFL games and practices moved because of wildfire smoke, college and high school events, as well as another NFL game, moved because of the devastating effects of flooding and a host of other disruptions big and small from coast to coast …
There was a time about 100 years ago (it was actually 1984) when then St. John’s Sports Information Director the late Katha Quinn caused quite a stir when a reporter, Clemson Smith Muniz of the Daily News, wrote that the elite Red Storm men’s basketball players were being put through “Media Training.” It was partially …
While it is great the sports, especially team sports, is making the turn back to regularity as we move clser to exiting the Pandemic, it is still important to note and realize that the world that emerges in sports business on the other side of this for some time will be different. “We are going …
We have always heard about how much sports and the passions around the games we love to watch and play can drive people to aspire higher. However the rigors of the day to day side of sports rarely allows for interaction amongst leagues and teams. It happens in cities from time to time, the players …
“The President will travel to Texas next week only if it does not distract from the work being done.” Pretty simple and self-evident statement that came out of the White House over the weekend, right? Why should it even be news? In most instances it really shouldn’t be, it should be common sense. But we …
This past week we saw what may be the beginning of a shift again to areas of concern around climate change, corporate responsibility around the environment and a move towards opportunities around all areas of science and STEM, not the loudest of which was General Motors announcement that they are shifting their focus away from …
We often get questions from colleagues, business partners, and friends on proper use of social media, and most importantly how to engage. Both my Columbia podcast partner Tom Richardson and I remain bullish on the proper use of Twitter as a news curation and listening tool almost as much as a way to engage in …
This is not a statement about politics and whether I believe that Joe Biden or Donald Trump should be the next President of the United States. I like to listen to leadership in all forms, and part of effective communication is drawing nuggets to share to a bigger audience out of those discussions. Wednesday as …
