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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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LA Lakers; NBA Finals; LeBron James

Three Teams, Three Distinct Stories…Patching Togther Brand Success in NBA, NHL…

September 26, 2021 by Joe Favorito

Three patches, three stories, that was the message this past week as the Philadelphia 76ers, LA Lakers and Washington Capitals all found a niche in breaking some new, and additional, ground for brands looking to engage with teams at the big five leagues in North America. On the historic side, you had the Capitals, who …

Read moreThree Teams, Three Distinct Stories…Patching Togther Brand Success in NBA, NHL…

Cause, Social Responsibility And Brand Play…

September 27, 2020 by Joe Favorito

I’ve been doing some writing for our colleagues at MVP Index recently…below is a piece on cause with some great data we pulled together…you can find all their great work at MVP Index Insights. Social responsibility and cause marketing have been a growing part of the ROI mix for brands for several years. Not the …

Read moreCause, Social Responsibility And Brand Play…

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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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