JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
It is still not a done deal, and maybe because it was a holiday for some in North America, but the LA28 Olympic and Paralympic Games official proposal for new Olympic sports that went to the International Olympic Committee on Monday is an interesting one any many fronts, gives all looking ahead to “what’s next” …
September 30 in Canada is The annual National Day for Truth Reconciliation, also known as Orange Shirt Day. It is the day that serves as the latest in an ever-evolving process of recognizing atrocities committed and both educating and healing the ties with Indigenous peoples. A very difficult and complex task that cannot be solved …
Every year around this time lacrosse enthusiasts start the drum beat that this is the year lacrosse crosses into the mainstream of acceptance, branding and dollars. The continued discuss of “growth” team sports still revolves around LAX, and rugby, with both seeing more and more girls and young women entering the mix. Yet by June, …
Every year around this time lacrosse enthusiasts start the drum beat that this is the year lacrosse crosses into the mainstream of acceptance, branding and dollars. Yet by June, a successful NCAA tournament is complete, thousands of young people have enjoyed playing the game, and the sport beats a hasty retreat, save for the outdoor …
Every year around this time lacrosse ethusiasts start the drum beat that this is the year lacrosse crosses into the mainstream of acceptance, branding and dollars. Yet by June, a successful NCAA tournament is complete, thousands of young people have enjoyed playing the game, and the sport beats a hasty retreat, save for the outdoor …
What the sport of lacrosse doesn’t need is yet another professional league to dilute and confuse. What the sport does need is continued innovation and a differentiator to drive buzz and awareness with the casual sport fan. It appears in Charlotte they are getting both. The owners of the fledgling North American Lacrosse League’s (NALL) …
Here we go again, lacrosse supporters. Memorial Day weekend in Baltimore will bring record crowds as the NCAA Lacrosse Final Four takes over the city. This year there is even more reason to celebrate, as new blood, the upstart fledgling program from the University of Denver, found and fought its way to the championship weekend …
