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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
“If you keep doing the same old tired things that’s what you become.” -Mike Veeck Line from the great new documentary “The Saint of Second Chances.” I have known Mike Veeck for some time. We haven’t spoken in several years but seeing the documentary reminded me of the value of constantly moving, learning and being …
A few years ago on Sunday morning as I was going to get bagels I heard New York Archbishop Timothy Dolan on “Ed Randall’s Talking Baseball” show on WFAN in New York talking about how the simplest of actions with his father, playing catch after work, were some of his brightest memories. Often times in …
If your name is Veeck, you must work in baseball right? After all that’s what your family does, from legendary grandfather/owner Bill to father of all things innovative Mike, there is no other first family of the game then the Veeck family. So enter in William “Night Train” Veeck, the Chicago White Sox Manager of …
Sometimes the most complex issues can be started to be solved by the simplest of actions; at the grassroots. That’s why as so many opine what will happen to baseball; too slow, not connected to the new immigrant, lack of African-American players, season too long, this weekend’s “Play Ball” program, staged across the country and …
A couple of years ago on a Sunday morning I was going to get bagels I heard New York Archbishop Timothy Dolan on “Ed Randall’s Talking Baseball” show on WFAN in New York talking about how the simplest of actions with his father, playing catch after work, were some of his brightest memories. Often times …
One of the credos, at least in the business world, that I try to implement all the time was first told to me by my grandfather, Joe Sgro. Joe was an accountant by trade, educated at Boy’s High and St. John’s University and by many accounts the unofficial Mayor of South Brooklyn when I was …
Minor League baseball is big business across North America, no question. There is probably no group of passionate people who understand the value of ROI and innovation more than minor league baseball executives and every night they find new ways to draw thousands to ballparks regardless of what goes on between the lines. The quality …
We are now ankle deep in baseball. So here’s a look at five good reads to get baseball start. Just my opinion, and only books I have read thus far, but all are nice companions for the summer game. Wherever I Wind Up by RA Dickey and Wayne Coffey. One of the ways I can …
Sunday morning as I was going to get bagels I heard New York Archbishop Timothy Dolan on “Ed Randall’s Talking Baseball” show on WFAN in New York talking about how the simplest of actions with his father, playing catch after work, were some of his brightest memories. Often times in big time sports and promotions …
