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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
It’s been a week since we were roaming the halls of The Hynes Convention Center, where we again came away with more from the MIT Sloan Sports Business Conference than what we gave. Some key takeaways from the rooms and the halls not just from the weekend, but for what to watch going forward. You …
We were scrolling through our local news site this morning when we saw the story…the one that always makes me smile this time of year…our local Robotics team once again kicking butt. Take a read the Velociraptor, a combination of science, media, technology, deep storytelling, and high competition that is 20 years in the making. It …
The Following originally appeared in Portada oThere are few better comeback stories in sports and entertainment than the one of Alex Rodriguez. From banned baseball superstar to mega-businessman, entrepreneur, analyst, and now Yankees advisor, Rodriguez has risen from the ashes of what most thought would be a career lost and a brand squandered to be one …
We often talk about the value of showing up, and on Monday, a great example of what happens when you show up for an opportunity got to walk in the Commencement ceremony at Columbia University. Four years ago, we ran into Andrew Hawkins, just getting his career going in the NFL, when he was on …
This time of year has become conference time for some reason; Leaders In Sport, MIT Sloan, SEME, SINC, Sportel, World Congress of Sports, IEG, SxSW, SMWW at the NFL Draft Combine, the Kellogg School, SABR, Hashtag Sports…there is hardly a day, let alone a week from mid-February through mid-April where someone, somewhere in the US …
The following ran on New Jersey Newsroom on Friday as well… It hasn’t been the easiest of winters for the owners of the New Jersey Devils and the Philadelphia 76ers, at least on the court and the ice. The Sixers have spent the season dumping salaries, name players and expectations in exchange for a run …
