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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
You have to remain relevant to cut through the clutter for even the best of causes. That’s why I always look to see how MOVEMBER changes its focus just a bit every time this month. Last year, the global charity’s partnership with Opendorse to help athletes raise dollars for mental health awareness and causes like …
For all the talk about NIL and the money flowing into pockets, the reality is for most athletes the dollar is smaller, and sometimes goes towards causes they support. Case in point is MOVEMBER, and the global charity’s recent partnership with Opendorse to help athletes raise dollars for mental health awareness and causes like prostate …
