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Rose Lavelle

Monday Miscellany: Weaponizing The Media, Paperless Press Boxes, and Being Mistaken For A Star’s Dad…

A busy few days in San Diego for NWSL Championship…some thoughts and observations form the road… NIKE with a submission as stunt. It’s a great play for a partner looking to draw some ancillary buzz…with no downside. Nike last week “announced” they were submitting the NWSL in the “Best Drama” category for the Golden Globe …

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Guest Post: Hits, Misses, And What Can Come Next When USWNT Returns Home…

The following guest piece was offered up by longtime strategic communications professional, storyteller and longtime supporter of women’s athletics everywhere Dave Siroty, now head of Front Porch Athletics   Wow! The build up to the Women’s World Cup was huge. The story lines were great, the focus on equal pay and support for women’s soccer …

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