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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Snickers

“Movember” Is Back, And The Jags’ ‘Stash Is In Play…

November 4, 2020 by Joe Favorito

It’s  November, which in the fundraising world again means “Movember.” For those who don’t know… Originally launched in Australia, the theme for “Movember” was to get primarily men (although women helped  out with a fake one) to grow a mustache or not shave for the 30 days of the month of November, and then gain …

Read more“Movember” Is Back, And The Jags’ ‘Stash Is In Play…

Ruiz, Snickers A Sweet Score…

June 5, 2019 by Joe Favorito

Andy Ruiz Jr.’s stunning upset of Anthony Joshua set the sports world on its ear, and his victory lap has include the talkshow circuit and other must do’s befitting a new heavyweight champ, one who’s start to the belt began with something even “Rocky” never did, a Direct Message to a promoter to see about …

Read moreRuiz, Snickers A Sweet Score…

GIFY’s, Dudes and Guests: Four Days On Super Bowl Radio Row

February 4, 2017 by eastwin5

Spending four productive Pre Super Bowl days logging lots of Fitbit steps in and around the Bush Convention Center  produced some great experiences, meetings and observations. Enjoy the game! The Value of Radio Row: A few years ago the death of radio, or the spoken word, as a viable piece of storytelling to a wide …

Read moreGIFY’s, Dudes and Guests: Four Days On Super Bowl Radio Row

Firms Lining Up To Make Sense of eSports…

October 25, 2015 by eastwin5

This also appeared in The Daily Payoff It is a phenomenon whispered about like “MMA” was a decade ago, “eSports” the must have, must figure out platform that marketers craze to find that elusive young demo. Millions watching the NFL and World Series? That’s nice, but how about all those tweens following DOTA2 on Twitch? …

Read moreFirms Lining Up To Make Sense of eSports…

Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Columbia University Sports Management program

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