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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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sports media

Is Too Much Zooming In Making Us Zoom Out? Quality, Quantity and The User Experience

June 18, 2020 by Joe Favorito

It used to be that sports business conferences would schedule out so as not to split audiences and step on the space of both participants, attendees, and even social presence. You knew when MIT Sloan was, when Cynopsys sports did their awards, when the Ivy Sports Symposium was (November), SEAT took place (July), and hashtag …

Read moreIs Too Much Zooming In Making Us Zoom Out? Quality, Quantity and The User Experience

We Lost Another New York Sports Media Character This Week; Robert Elkin

April 6, 2019 by Joe Favorito

If you have spent any time around a locker room in New York in the past 40 years you knew who Robert Elkin was. Robert was a Zelig-like character, covering everything from boxing, where he once had a very unintentional and  almost comical exchange with Mike Tyson during the boxer’s heyday, to high school track …

Read moreWe Lost Another New York Sports Media Character This Week; Robert Elkin

Best Practice Reporting: ESPN’s Adam Schefter

December 5, 2015 by eastwin5

Millions hear Adam Schefter almost every day on ESPN and follow him on twitter as he talks and tweets all things NFL, but few times do fans ever get to hear the Long Island native talk about his thoughts not on the NFL, but on media in general, and his amazing growth in using the …

Read moreBest Practice Reporting: ESPN’s Adam Schefter

The Media Circus Continues…Adapt Or Fail.

September 17, 2015 by eastwin5

Two weeks ago while at the US Open we got the news that Bloomberg had let go of many of its US-based sports business reporters. The continual change of the marketplace combined with a refocusing of the company on the media side meant that the content being created did not match the vision of senior …

Read moreThe Media Circus Continues…Adapt Or Fail.

Best Practices: ESPN, MLS use “360 Degree Communications”…

August 21, 2013 by eastwin5

Last week Sean Dennison Director of Corporate Communications at Major League Soccer had a wonderful behind the scenes look at Clint Dempsey’s media tour as he returned to the U.S. to play for the Seattle Sounders. While fans saw Dempsey in a wide variety of media outlets, Dennison was able to provide an even better …

Read moreBest Practices: ESPN, MLS use “360 Degree Communications”…

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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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