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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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WNBA

Empathy; Leadership and Thinking Joyfully…Lessons Learned At Gamechangers…

September 19, 2019 by Joe Favorito

Every mid September one of the treats in this business is attending the Gamechangers Summit, the annual gathering of the sports business community which triumphs the achievements of women leaders in sports business. While this event continues to evolve and grow, and it is a place where we see so many different faces, my hope …

Read moreEmpathy; Leadership and Thinking Joyfully…Lessons Learned At Gamechangers…

Women’s Sports And Brands: Beyond World Cup and WNBA The Time Is Right…

July 3, 2019 by Joe Favorito

A version of this story originally appeared on Portada.   We have long seen and heard the talk: women’s sports, or better yet, sports where the competitors are female, are growing. Women control a growing influential segment of the brand decision making, girls who play and follow sports are more likely to do better in …

Read moreWomen’s Sports And Brands: Beyond World Cup and WNBA The Time Is Right…

Growing The Collective…

May 29, 2019 by Joe Favorito

This is not an easy subject to address, but it is one that is extremely important to take into consideration as we look towards an exciting World Cup, the continued growth of the WNBA and just storytelling in general in sports business. We need to all work collectively to grow not “women’s sports,” but sports …

Read moreGrowing The Collective…

Cannabis to STEM, Women’s Sport To Mental Health; Areas We Have An Eye On…

April 22, 2019 by Joe Favorito

A few weeks ago at the CAA World Congress of Sport in Dana Point, California, a host of speakers were asked what they had their eye on for topics, and what will we be talking about a year from now. The answers for the most part were guarded and much of the same that is …

Read moreCannabis to STEM, Women’s Sport To Mental Health; Areas We Have An Eye On…

How Do Tires and Women’s Hoops Tie To Chinese Sports Business? Here’s A Thought…

April 13, 2019 by Joe Favorito

We reach this weekend with The Masters here, the NBA and NHL Playoffs getting started, MLB now beginning to move along, March Madness completed, even the Frozen Four to take a peek at, but two other stories on the business side that could subtly, for now, have an impact on global sport and the development …

Read moreHow Do Tires and Women’s Hoops Tie To Chinese Sports Business? Here’s A Thought…

Going Overtime To Score With Women’s Hoops…

February 9, 2019 by Joe Favorito

The issue and opportunity around widespread and consistent coverage around women’s sports is one that continues to perplex many. The data of the growth not just of women and girls engaged in sports, but in the buying and decision power around the female demo, as well as the ever-growing rise in engagement in all aspects …

Read moreGoing Overtime To Score With Women’s Hoops…

Looking To The Future, Learning From The Past; Three Great Podcast Guests…

January 15, 2019 by Joe Favorito

With CES now in the rearview mirror (a summary coming this week on seen and experienced), we looked at another trip of podcast recaps done by colleague Jesse Leads Grant. This week, three diverse storytellers, two tied to tech, one to careers and the growth of women in sport. Here is the latest trio of …

Read moreLooking To The Future, Learning From The Past; Three Great Podcast Guests…

Five Days In The Desert: Vegas Makes Its Sports Business Gamble…

March 6, 2018 by Joe Favorito

When you spend five days in Las Vegas, you never know what you will find. My five days were probably not what most people would consider a typical “What Happens In Vegas, Stays In Vegas” experience. On the contrary what I found was the exporting of the Vegas experience to all forms of sports business …

Read moreFive Days In The Desert: Vegas Makes Its Sports Business Gamble…

ESPN’s Maria Taylor Talks About Mentoring, Leadership And Giving Back..

December 20, 2017 by eastwin5

We deal with an ever-growing amount of nonsense every day, so cutting through the clutter and trying to find those really striving to make a difference is always welcomed. One of those on the watch is ESPN’s Maria Taylor. Taylor and business partner Corinne Milien have started The Winning Edge Leadership Academy, which will develop …

Read moreESPN’s Maria Taylor Talks About Mentoring, Leadership And Giving Back..

Winning On the Court And As A Business: Ginny Gilder and The Seattle Storm…

November 30, 2017 by eastwin5

Wednesday we had a few stolen last minute hours to make the latest conference stop, at the Sports Business Journal’s first-ever “Dealmakers” event in New York. While you rarely expect to get earth shattering news at such events, the ability to show up, listen and find some unexpected tidbits or new voices is what makes …

Read moreWinning On the Court And As A Business: Ginny Gilder and The Seattle Storm…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Columbia University Sports Management program

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