Yogi Berra Museum

Jackals Baseball: Independent and Consistent For 17 Years

July 24, 2015 by eastwin5

The state of New Jersey is certainly not at a loss for quality minor league baseball entertainment. Affiliated teams like the Lakewood Blue Claws and the Trenton Thunder as well as the independent Atlantic League’s Camden Riversharks and Somerset Patriots are constantly on the top of the list for not just being innovative but for …

Timing Is Everything; Brands Berra And Brady Linked Together

May 12, 2015 by eastwin5

There is a tinge of irony that on the day Tom Brady and the New England Patriots were dealing with the heavy-handed ruling by the NFL, politicians on New Jersey were circulating a petition to have Yogi Berra recognized for The Presidential Medal of Freedom. While many opined about the issue of the Brady brand …

What’s Next For The Jeter Brand? Follow Yogi’s Lead…

July 11, 2011 by eastwin5

As the baseball world heads to All-Star and everyone celebrates the brand of Derek Jeter, It is interesting to see how Brand Jeter going forward can take some pointers from another Yankee great…Hall of Famer Yogi Berra. Yogi Berra’s legacy is as vibrant today as it was when the St.Louis native first arrived in the …