JoeFavorito.com
SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
I rarely don’t take the call. Sometimes people say to my why? What could a startup with little money, an innercity tackle football program, an aspiring elder Olympic hopeful, the idea of a building a media hub for soccer leading into World Cup, a referral for a high school friend, a germ of an idea …
The opportunity to honor the legacy of Roberto Clemente in baseball seems to always be ongoing. His stature amongst the ever-growing number of Latinos in baseball on and off the field remains legendary, but for those not on the long side of history there are sometimes questions into what made Clemente special. One of the …
We have written, and seen so much about the emergence of what we have called “Sport Fashion” over the past year or so. The self-expression for athletes in the world of apparel used to be timed to events they had to attend, now it is a daily runway occurrence for those who choose to partake, …
This week an old and reliable friend finally got to the end of its useful life. It was a pen that I had and kept working from the 2002 NBA Technology Summit, the invite-only event the league has with disruptors, big thinkers, and leadership every year during All-Star Weekend. I had never realized until the …
As we hit the end of March we drop in three recent short podcasts on inspiration and brands that inspire higher. We hope you listen, learn and enjoy, and check out the work all are doing. On A Mission To Balance the growing youth sports space. We were joined by Karl Mawhinney, CEO & Founder …
The past few weeks, through events, cups of coffee, pregame conversations, post event scrums, and most importantly listening and watching people ply their communications trade from a distance, we have been reminded of the challenges and opportunities of communication in sports, media and entertainment big and small. With all the pressure we certainly have our …
This past week in our class at Fordham we looked at the crisis issues in our business today, and how people extract, shorten the news cycle, and figure out how to best address and deal with the challenges we face. I’ve dealt with everything from two suicides, to athletes endangering their wives, wives endangering their …
Several years ago, I asked an official at the Premier League what it would take to play games, or even expand and add franchises in the United States. “A first mover with a huge amount of money and motivation,” he said at the time. There were other challenges over 15 years ago, ones which are …
Even at big events on the grandest of stages, little things matter. They matter also on small stages thrust into the spotlight as well. Such was the case in four fun stops last week in and around the Big Apple. First was a night at The Paley Center for what was essentially a coming out …
Let’s get this out of the way…St. Patrick had the better PR person. St. Joseph, he preferred to stay in the background. However if the devil (pun intended) is in the details, I will take pastry over salted red meat every day. And today if I were to make a wager, I would take scrappy, …
