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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Blog

March Reframe: Empowering Ahead vs. Just Looking Back…

March 1, 2025 by Joe Favorito

I am a big believer in reframing older messages. You twist a phrase, move a comma, look at something from a different angle and suddenly there is a new message. I have talked about this numerous times with my college colleagues and have written about the difference between investing and donating, and how that little …

Read moreMarch Reframe: Empowering Ahead vs. Just Looking Back…

Get It Done Early and Other Thoughts of Pitino Success…

February 26, 2025 by Joe Favorito

I have a pretty good collection of sports and leadership books from over the years, many of which I do pull out from time to time and look at things I bookmarked when going through them back in the day. Sometimes they ring hollow given the advancements in the world today, but more often than …

Read moreGet It Done Early and Other Thoughts of Pitino Success…

The Ringer, Front Office Sports, Action Network And Beyond. Three Disruptive Leaders Tell Us What’s Coming In Media…

February 22, 2025 by Joe Favorito

Our time at Super Bowl on Media Row was a gift that keeps on giving for curious learners. Latest examples are below. Three quick listens with three leaders in the media space, all from different angles, all overseeing three distinct, disruptive and growing platforms…The Ringer, Front Office Sport and   Action Network. As always you can …

Read moreThe Ringer, Front Office Sports, Action Network And Beyond. Three Disruptive Leaders Tell Us What’s Coming In Media…

Lanyards, Sweatshirts And The Ability To Do Little Things To Repurpose Joy…

February 20, 2025 by Joe Favorito

A few weeks ago I decided to organize literally hundreds of credentials from over the years, all of which were hanging in my closet on almost broken hangars. So I took them all off the lanyards and got them into one small bins as a first step. Now the question was what the heck to …

Read moreLanyards, Sweatshirts And The Ability To Do Little Things To Repurpose Joy…

Pinewood Derby Still Touches The Crossroads of STEM, Sport and Creativity…

February 18, 2025 by Joe Favorito

Daytona has rolled through, Indy Car is getting ready for its season, Formula E is finding its eco and tech friendly spot, and Formula 1 has become the cause celebre in North America with new, young, engaged roots.  Oh and in most of the US it’s cold. Still in basements across America, fathers and mothers and …

Read morePinewood Derby Still Touches The Crossroads of STEM, Sport and Creativity…

Combatting The Zone Flood On and Off The Field…By Beautiful Listening.

February 16, 2025 by Joe Favorito

We will attend and support only if it does not distract from the work being done.” Pretty simple and self-evident statement, right? Why should it even be news when a leader says such things? In most instances it really shouldn’t be, it should be common sense. But we remain in a time when the news is …

Read moreCombatting The Zone Flood On and Off The Field…By Beautiful Listening.

Tunnel Fits, Tech on the field, Growing Gen Z…More Lessons Unpacked From A Week at Super Bowl…

February 14, 2025 by Joe Favorito

Before heading off this weekend I got to unpack…literally…from all the learnings at Super Bowl in New Orleans. We did 22 podcasts, helped facilitate close to 70 interviews, staged and helped coordinate a press event talking about the future of engagement with EA Sports, the NFL, NBC, the Rams and Genius Sports (nice summary here) …

Read moreTunnel Fits, Tech on the field, Growing Gen Z…More Lessons Unpacked From A Week at Super Bowl…

The Name Changes, The Experience Continues…Media Row at Super Bowl

February 12, 2025 by Joe Favorito

To me and many others, Radio Row at Super Bowl is what it will always be called. Like the name change at the former Tappan Zee Bridge…now the Mario Cuomo…or the switch of a stadium name…old habits are hard to break. But alas, as USAA has done with the second biggest live media gathering each …

Read moreThe Name Changes, The Experience Continues…Media Row at Super Bowl

Collecting, Seeing and Rebounding From Loss…Three Super Listens…

February 9, 2025 by Joe Favorito

It’s Super Bowl Sunday, but before we get to all the amazing content and storytelling we enjoyed during our three days on what used to be Radio Row, now Media Row in New Orleans, here are three recent pods of impact that touch on everything from grit to entrepreneurialism to the growing space of collectibles …

Read moreCollecting, Seeing and Rebounding From Loss…Three Super Listens…

Cornhole, Yes Cornhole, NFL Combine For A Big Brand Super Bowl Showcase…

February 7, 2025 by Joe Favorito

You walk through the massive NFL Experience in New Orleans and you see all the requisite fun activations and brands partnerships…and then as you head towards the NFL Store, everything ends in a gift shop right, there you have Pickleball…and cornhole. What a jump cornhole has made from tailgating to the main stage, and the …

Read moreCornhole, Yes Cornhole, NFL Combine For A Big Brand Super Bowl Showcase…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

Board Member

  • Weinstein Carnegie Group
  • NY Sports Venture Capital

School Affiliations

  • Drexel University Sport Business Advisory Board 
  • Columbia University Sports Management program

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