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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
As we look ahead to what the world, especially the business of sports, is going to look like, it is interesting to talk, or Zoom, with so many colleagues and listen to what opportunity lies ahead that did not exist even on March 12. One is a new position that has arisen for job seekers, …
A short note to take note of on a Sunday. We get lots of newsletters and digests daily from virtually every industry. We also do our own collection as a newsletter of topics on a wide number of reads every Sunday, so the world doesn’t really need any more newsletters right now. Now notes columns, …
With the rest of the sports world on pause, sidelined by a dangerous global pandemic, one sport has returned to competition, and with the steps they took may have provided a pretty thorough best practice of what we may see on courses, courts and fields in the coming weeks. PBR (Professional Bull Riders) was back …
Here is the second in what will continue to be a series of key communicators and their thoughts during this challenging time. We started with Kirk Reynolds, Ray Ridder of the Warriors and Josh Rawitch of the Diamondbacks, and now spread out to other s areas; esports, the NHL, Bundesliga and the NBA. We thank …
We are all resigned to when we do come out of the current situation, the business of sports will not be what it was before March 12 for some time. We have seen the images that foreshadow what we will see in North America being played on the diamonds of South Korea and Taiwan, and …
Into the cauldron of uncertainty in sports Friday fell the PLL, which postponed the start of it season, and the XFL, which to the surprise of almost all of its staff went from a cancelled season to a cancelled business, as almost all employees were released following a conference call late in the morning, as …
One of the best things about the consulting world is the ability to listen and learn from people with varied points of view and interests from around the world. It gives you a different perspective, and especially since we cross paths with so many young people, it can on occasion give a little glimpse into …
This should have been a landmark weekend for all those around the various ventures Vince McMahon oversees; the XFL, now with warmer weather coming, new faces established, media partners engaged and innovation in game presentation rising, would continue to see an uptick as March Madness came to an end, while thousands would have filled Raymond …
I have watched every game simulation thus far; FIFA, NBA, some NHL but until I watched iRacing I didn’t think any were the actual event. All were filler, but the virtual race NASCAR and their partners did Sunday on FOX Sports 1 was different and really deserves credit for getting as close to live as …
For the past 12 years at the top of our weekly newsletter we have listed a little “spanning the globe” list of events going on. This week, sadly, that list is virtually nonexistent due to the ongoing issues with coronavirus cancellations. That’s the bad news we now know. The good news is that we live …