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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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Most Recent Posts

The Importance of Not Forgetting “the Other 52%” and Playing To The Whole Field…

April 25, 2025 by Joe Favorito

It was another great week of listening and learning on the road, and we will do a little summary of the best takeaways in the coming days. But first, one observation to consider. While the World Congress of Sport was going on in Nashville this week, there were several other events in New York and …

Read moreThe Importance of Not Forgetting “the Other 52%” and Playing To The Whole Field…

Reminder From Rudolph and Dick Van Dyke…Keep Moving Forward…

December 29, 2023 by Joe Favorito

What a year…AGAIN!. Still we have time for reflection and nostalgia, and while I am a big believer of taking a pause, year round really, and figuring what got done and what could be done differently personally and professionally, I am not a big one on lists of the past or for that matter, predictions of …

Read moreReminder From Rudolph and Dick Van Dyke…Keep Moving Forward…

Success Is In The Cards…Business or Holiday…

December 27, 2023 by Joe Favorito

“Do you have a card?” is still one of the questions that comes up after the first initial business encounter. What that means has changed over time…virtual, a scan, something else that goes easy to my phone. There are plenty of eays to easily share information in the cloud. However the tangible part of holding, …

Read moreSuccess Is In The Cards…Business or Holiday…

Institutional Value At ESPN, “Tommy Cutlets” And Italian Stereotypes, And Eight Years Of Pods…

December 23, 2023 by Joe Favorito

“Bask not in the glow of all you have accomplished; Enjoy the light just beginning to rise around you as well.” – me ? I was sitting on this early Saturday morning looking at our beautiful tree and thinking how lucky we are to have what we have here in our little spot in New …

Read moreInstitutional Value At ESPN, “Tommy Cutlets” And Italian Stereotypes, And Eight Years Of Pods…

New Year, New Titles…Revisiting “Encourager In Chief” And the Use of The Hammer…

December 19, 2023 by Joe Favorito

“He wasn’t there because his publicist told him to be there, and to be nice. He was there because he wanted to be.” As we head towards 2024 there are so many hoping for a retooling or a reset Chief Innovation Officer, Metaverse Journey Builder, Chief Resilience Officer, Chief Happiness Officer…we have written about the …

Read moreNew Year, New Titles…Revisiting “Encourager In Chief” And the Use of The Hammer…

We Asked Our Students For Some Brands They Are Watching: An Always Interesting List…

December 17, 2023 by Joe Favorito

One of the best learning experiences we have each semester is when we ask our students what brans are on their watch list and why. While you usually get the conventional…Nike, adidas, Tesla, Google, Celsius, HOKA…we always get some great surprises which makes us want to know more. Some of those this semester included: Lobos …

Read moreWe Asked Our Students For Some Brands They Are Watching: An Always Interesting List…

All Nice, None Naughty; A Dozen Holiday Book Ideas I Actually Read…

December 15, 2023 by Joe Favorito

This was a labor of love and learning compiling these books. A few notes. I read them all, so it’s not just a recommendation or a favor. We ended up heavy on NY, baseball and hoops this year, but they are not just for NY fans. Also these were all published in 2023. I had …

Read moreAll Nice, None Naughty; A Dozen Holiday Book Ideas I Actually Read…

Monday Musings: “Hybrid Identities,” America’s Game, and The Lessons of Omar…

December 11, 2023 by Joe Favorito

Another busy week of learnings. Some highlights below. Learning From Rog: I’m not sure if there is anyone more joyful or entertaining when talking about his craft than Men in Blazers co-host Roger Bennett. For all things football, Bennett is able to weave in humor, logic and all sorts of joyous fandom, which is a …

Read moreMonday Musings: “Hybrid Identities,” America’s Game, and The Lessons of Omar…

The Continued Debate As We Move To A New Year: Amplification vs. Enagagement…

December 10, 2023 by Joe Favorito

As we head toward 2024 the issues and opportunities with regard to engagement in social continues to ebb and flow. While Twitter continues to be a quandry for many, TikTok and its continued frenzy pushes more engagement amongst a growing using audience than ever before, all based around a complicated algorithm of shares and engagement.   …

Read moreThe Continued Debate As We Move To A New Year: Amplification vs. Enagagement…

Bears Fly With Emotion For Cause in Edmonton…

December 7, 2023 by Joe Favorito

Records are made to be broken in sport, and sometimes they literally are a lot of fun that come tumbling down. Case in point last week when the Edmonton Oil Kings set a new standard for a hockey phenomenon, the Teddy Bear Toss. From The Maritimes to California, a hockey holiday rite of charity has …

Read moreBears Fly With Emotion For Cause in Edmonton…
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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