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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
There has been so mush talk about how AI, ChatPGT and the like will come and devour our human creative endeavors, but just like all other emerging technologies, those who evolve and grow and find a way to use the latest and greatest for their narrative will keep things moving well. I personally am looking …
Saturday I was in the Verizon store begrudgingly getting a new phone and I was talking to a mom and her daughter next to me. The mom. About my age, was bemoaning all this “technology” and how the ‘80’s and the ‘70’s was better. I laughed and looked at the daughter, who was 22 and …
We are often asked what are the skills needed to find your way in the business of sports in the future. Parents of young athletes, recent graduates, kids who have become disillusioned with hours of countless hours in practice and tied to one sport still know they have a passion, have an interest in involvement, …
A great guest post from our colleague Dr. Lindsay Krasnoff, from Paris: Last week the annual Global Sports Week Paris teamed up with Viva Tech for a four-day Future of Sport extravaganza at the Paris Expo Center at Porte de Versailles. The space may be familiar, given the acrimony and scathing critique of the Paris …
Thanks to our summer intern Drew Antin, we are able to pull together some summaries from our podcast recently that touch on diversity of thought, action, business and disruption. Here are three short and effective listens for the weekend and the early summer. You can listen to all of our episodes here. Christian Ponder on …
There have been so many worthy tributes written about our friend Jim Hague, take the time to read a few of them here and here. While I made my way to St. Paul’s The Apostle Church in Jersey City Thursday for his last sendoff I wasn’t exactly sure what to expect. The high school coaches …
One of the great honors I have had in my career is learning from those on the way up. Maybe it is labeled “teaching” since I have been in the front of the class in programs like Columbia, Fordham, and as a guest at schools like George Washington, Montclair State, Drexel. American, NYU and elsewhere, …
My friend and colleague Will Leitch does an amazing free newsletter every week (sign up for it here). However even more than the ramblings of a dad and citizen of the world, he makes an offer…send me a letter or a note, in the mail, handwritten, stamp and everything. He has been doing it on …
Pickleball is a great activity growing in popularity as a consumer product, especially for a demo of 50 and older. Padel is similar in many ways but with maybe a little more athleticism and different rules. Squash is now picking up steam after an investment by billionaire Mark Walter. Tennis…is tennis; a great sport for …
Our colleague Lindsay Sarah Krasnoff is a historian, speaker, and consultant whose book Basketball Empire: France and the Making of a Global NBA and WNBA comes out September 7. Given her deep ties to French culture, sport and basketball, she offers up a unique POV around what’s coming for Victor Wembanyama…Readers can use code BASKET23US …