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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO
We are lucky to have a student from Elon University, Noah Zaret, working with us this summer. We have asked Noah to go back and break down some of the best episodes of the CUSP Show, the Columbia University Sports Podcast. Starting off with the 50th anniversary of Title IX this week, are ones we …
When you get older like me you tend to root for people more than teams. So it was there Thursday night as the Golden State Warriors too their fourth title since Steve Kerr took the reins and Steph Curry and crew turned up the volume, that I kept looking along the fringes for my two …
It’s the time of year when grads or career changers come flooding in to try and figure out what’s next. Some are diving headlong into the pool, others are dipping a toe and hoping for remote work, or for those students who have been through the challenging times of the Pandemic, they may be taking …
Right after Donald Trump was elected to the presidency I asked a friend of mine, a deep Washington insider who had worked on numerous campaigns and had spent a good amount of time around the Kushner family (even though he was a hard line Democrat, that’s business) if all the things the newly elected POTUS …
Sometimes the nontraditional thought sparks a “Why Not” idea. Case in point orth revisiting as we get more intimate back on the field… A few years ago, colleague Jim DeLorenzo had actor Thomas Ian Nicholas, star of the cult film Rookie of the Year and The American Pie Movies, coming into Philadelphia for an event. The Phillies were ready …
So we hit Memorial Day weekend and myself, and many others in this great business, have never been more excited about what lies ahead. However with that, maybe its becuase I’m a little grayer and certainly am more often than not one of the older people in the room, that I get asked more and …
We enter the summer movie season this weekend, one in which the back to the theater with limited streaming at launch plan seems to be growing. Case in point is “Top Gun: Maverick,” which will hopefully lead the return to the coffers of massive dollars into the studios who have struggled to find their way …
On October 15, 2018 I was in Seattle at a conference standing on a Pier looking at beautiful Mount Rainer when I looked at my phone and saw a notice that Paul Allen had passed away. How I ironic and unique was it to be standing there looking at the city he loved (and I …
I don’t know Joey Zanaboni, and really only came to know more of him through this Washington Post piece that talked about his lengthy career journey, issues overcome and more importantly the crux of the matter…how he created his own identifiable style, his own voice and how he brings joy to his job. As we …
They are some of the most identifiable voices in sport anywhere in the world, those men and women who literally call the games. All have their own style, personality and in many cases identifiable emotions and signature calls and phrases. Yet until this past Thursday, even having been in some of those booths, I never …