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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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The Value And Opportunity of Curious Learning, From Bad Bunny to The Washington Post

February 9, 2026 by Joe Favorito

I will do a summary of our learnings and experiences from Media Row later this week, but first some thoughts on curious learning and the dangers of not doing so. There is so much back and forth about Bad Bunny and the halftime show and on and on. I got to chime in here before …

Read moreThe Value And Opportunity of Curious Learning, From Bad Bunny to The Washington Post

The Fluid Framing of “Iconic” Moments…

February 6, 2026 by Joe Favorito

We use the word iconic sometimes like we do the word hello. At every turn it’s too easy a word to throw around, when in reality must things we refer to as Iconic are not really worthy of that high level of praise or individuality. Icons should be rare air for all of us. Walking around …

Read moreThe Fluid Framing of “Iconic” Moments…

In A Busy, Stressful Week For Many In The Industry, A Reminder To Enjoy The Ride…

February 4, 2026 by Joe Favorito

If you work in and around communications in sports in North America, this is a week you should hopefully love, but you may hate. The convergence of winter team sports tied with mega events like The Super Bowl and the Winter Olympics make this a mad scramble for those looking to cut through clutter and …

Read moreIn A Busy, Stressful Week For Many In The Industry, A Reminder To Enjoy The Ride…

Darnold, Elway, Point Guards and Revisiting “The Four C’s”

January 25, 2026 by Joe Favorito

Earler this year I was catching up with my colleague Terry Lyons on ideas big and small, and we turned to the ideas of what needs to be brought to the table when trying to take a spark of an idea and make it bloom in a time challenged world. Like the book I was reading by …

Read moreDarnold, Elway, Point Guards and Revisiting “The Four C’s”

Advice From A Former NFL Star; Answer Frustration With An Email To Oneself…

January 16, 2026 by Joe Favorito

A few years ago we had former Eagles star Brian Dawkins join us on the podcast where he talked about the importance of “Mental Wellness” and the things he did to try and deescalate situations while making sure that he was able to improve and deal with the issues we all face. I thought about …

Read moreAdvice From A Former NFL Star; Answer Frustration With An Email To Oneself…

“Marty Supreme” And Other Films Help Create A Sports Storytelling Moment, Less A Movement…

December 31, 2025 by Joe Favorito

The information gleaned from newsletters, if you can curate them correctly, is invaluable. One of my favorites is Offball, which brings me info on sports like pop culture I don’t find elsewhere. This week was a little ditty about “Marty Supreme” and the misframed message of it’s what…it’s a story framed around table tennis, not …

Read more“Marty Supreme” And Other Films Help Create A Sports Storytelling Moment, Less A Movement…

NFL vs NBA on Christmas Day? For Those Watching Not Really Any Losses…

December 26, 2025 by Joe Favorito

There were lots of debate on the NFL’s move into the Christmas Day lineup and how it would hurt the NBA or not and on and on. Would the NFL’s two latest partners, Netflix and Amazon, be hurt by the failings of what were thought to be elite matchups suddenly turned into also-ran’s…would the NBA …

Read moreNFL vs NBA on Christmas Day? For Those Watching Not Really Any Losses…

Casting A Wide Startup Net, Building The Sports Learning Platform and AI As A Marriage Helper: Three Good Year-End Listens

December 15, 2025 by Joe Favorito

We get close to the end of the ninth year of our sports business podcast conversations with some really wide-raning discussions. Here are three recent ones below. You can hear them all here as we come up on a decade talking with the leaders across the board. “AI Probably Saved My Marriage.” One of the …

Read moreCasting A Wide Startup Net, Building The Sports Learning Platform and AI As A Marriage Helper: Three Good Year-End Listens

Ten Holiday Book Suggestions…

December 7, 2025 by Joe Favorito

For those looking for some good reads to gift or read during travel and the holidays, see below. The list are books which were released first in 2025…I have had to actually have read them and felt like I walked away knowing more than when I opened them, and they are certainly not any kind …

Read moreTen Holiday Book Suggestions…

In A Growing “Creator Economy” My Cause, My Cleats Keeps Expanding…

November 30, 2025 by Joe Favorito

The concept of the creator economy is all the rage…not just sharing content but having tangible items, created by those with the talent, and then showcasing them to a world through the lens of large media platforms…teams, leagues, brands, celebrities, and media companies themselves. One of the movements, not a moment because it has well …

Read moreIn A Growing “Creator Economy” My Cause, My Cleats Keeps Expanding…
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JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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  • Columbia University Sports Management program

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