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SPORTS PUBLICITY, MARKETING & BRAND BUILDING IN A NEW AGE: WITH JOE FAVORITO

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MLB

Two Good Listens: Football Grows In Germany, Baseball Dies A Slow Death In Oakland…

May 27, 2023 by Joe Favorito

We have had an amazing few months listening to people from a wide swath of backgrounds tell their stories of success and innovation. Thanks to our summer intern, Drew Antin, we can doculent and summarize many of these podcats, so no time better to get it going than a holiday weekend. First up we listen …

Read moreTwo Good Listens: Football Grows In Germany, Baseball Dies A Slow Death In Oakland…

From Cantor to Cohen, “Announcer Cam” Needs More Of A Home…

May 22, 2023 by Joe Favorito

Last winter the world was captivated by Argentina taking the World Cup in Qatar. What made it even more emotional was the fact that legendary announcer, and Argentinian, Andres Cantor, was on the call for Telemundo. Not only did we have the sound of Cantor’s voice, we got to see him through a feed that …

Read moreFrom Cantor to Cohen, “Announcer Cam” Needs More Of A Home…

It’s Almost May…and Free Comic Book Day Returns

April 28, 2023 by Joe Favorito

Forget the fact that next Saturday is the Kentucky Derby, Formula 1 in Miami, t and the NBA and Stanley Cup playoffs are moving along. What’s more important for crossover in sports business? It is Free Comic Book day, right on the heels of Star Wars Day on Thursday . Star Wars promotions in sports have …

Read moreIt’s Almost May…and Free Comic Book Day Returns

Tough Time Of Year To Engage, But Athletes, Leagues, Trying To Make “Earth Day” Every Day…

April 23, 2023 by Joe Favorito

It is a really crowded time of year in our business, what with MLS and NWSL a month into their seasons, The Stanley Cup and NBA Playoffs in high gear, MLB coming into the end of month one, the NFL Draft and all its prep, heck even the USFL and the XFL are head to …

Read moreTough Time Of Year To Engage, But Athletes, Leagues, Trying To Make “Earth Day” Every Day…

The Potential Silence of “The Sports Edge” Speaks Volumes For Where Sports Radio Is Today…

April 16, 2023 by Joe Favorito

This Sunday morning I drove to get bagels and flipped on WFAN in the eight o’clock hour, as I have done countless times since the station come on the air in the late 1980’s. The time in the early morning hours of a weekend was usually not filled by the constant white noise of sports …

Read moreThe Potential Silence of “The Sports Edge” Speaks Volumes For Where Sports Radio Is Today…

Sweet Streams Are Made of This for Growing Fandom…

April 13, 2023 by Joe Favorito

Most sports are taking advantage of the move away from traditional viewing and the growth of streaming, according SBRnet’s annual study of sports fans. The NHL and MLS have seen the biggest percentage lift in streaming since 2019, but every major sport has benefitted from this change in fan sports viewing habits.  The Top of the Streaming …

Read moreSweet Streams Are Made of This for Growing Fandom…

You Can’t Be Serious…Some April Fools Best Practices From Around The Sports World…

April 2, 2023 by Joe Favorito

Maybe becuase it’s tough to do on a weekend, or becuase the social space has clogged our inboxes, but April Fools Day, at least on the sports side, was certainly toned down compared to other years. This year we had Snoop signing with the Steelers, a Caleb Love transfer…to Duke, some fun local things at …

Read moreYou Can’t Be Serious…Some April Fools Best Practices From Around The Sports World…

Bryan Cranston Explains The Rules, MLB Fans Get Excited…

March 29, 2023 by Joe Favorito

They are arguably the most collective rules changes in one year of any established professional sport. They came after lots of tweaking and minor league trials, a lot of listening and cajoling purists. So now we are on the eve of the MLB season, with lots of input, gamesmanship, speculation and social banter, and the …

Read moreBryan Cranston Explains The Rules, MLB Fans Get Excited…

Little “Amazin'” Lessons: Gaming, Stamps, and Subtle Enagement Moves Mountains…

March 26, 2023 by Joe Favorito

I like seeing the little things, because it’s the germination of those little seeds that can have a big impact over time. A few cases in point from the last few days. I made a trip down to DC overnight this week to see my colleagues at Monumental Sports and Entertainment open their new District …

Read moreLittle “Amazin'” Lessons: Gaming, Stamps, and Subtle Enagement Moves Mountains…

“I Was There When…” The In Person Experience, Covering, Watching, Is Really Back…And It’s Great…

March 1, 2023 by Joe Favorito

There is a scene in the TV show “The Odd Couple” where Felix and Oscar are trying to fly to Houston together to help eliminate Felix’s fear of flying. It was optimal as Oscar was going to cover a Houston vs. San Diego NFL game and they could travel together. The problem was the plane was …

Read more“I Was There When…” The In Person Experience, Covering, Watching, Is Really Back…And It’s Great…
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Contact Me

JOE FAVORITO
joefavorito1@yahoo.com

Joefavorito.com

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